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Farmhouse Sweets

Job Overview We are seeking a dynamic and results-driven Director of Marketing to lead our marketing team and develop innovative strategies that drive brand awareness and customer engagement. The ideal candidate will have a strong background in digital marketing and a proven track record in performance marketing, advertising, and content creation. This role requires a creative thinker with excellent leadership skills who can effectively manage multiple projects while fostering collaboration across departments.Duties<ul><li>Develop and implement comprehensive marketing strategies to enhance brand visibility and market share.</li><li>Oversee all aspects of advertising campaigns, including digital, print, and email marketing initiatives.</li><li>Utilize performance marketing techniques to analyze campaign effectiveness and optimize for better results.</li><li>Conduct market research to identify trends, customer needs, and competitive landscape.</li><li>Manage the marketing automation processes to streamline operations and improve customer engagement.</li><li>Collaborate with product management teams to align marketing efforts with product launches and promotions.</li><li>Create engaging content for various platforms, including website (WordPress), social media, email newsletters, and print materials.</li><li>Lead the marketing team by providing guidance, mentorship, and support to ensure high-quality output.</li></ul>Requirements<ul><li>Bachelor's degree in marketing, Business Administration, or a related field.</li><li>Proven experience in a senior marketing role with a strong focus on digital marketing strategies.</li><li>Proficiency in advertising techniques and performance marketing analytics.</li><li>Experience with email marketing platforms and automation tools.</li><li>Familiarity with WordPress for website management and content updates.</li><li>Strong skills in research methodologies to inform strategic decisions.</li><li>Excellent communication skills with the ability to present ideas clearly to stakeholders at all levels.</li><li>Demonstrated ability to manage multiple projects simultaneously while meeting deadlines.</li></ul>We invite qualified candidates who are passionate about driving results through innovative marketing strategies to apply for this exciting opportunity.Job Type: Full-timeBenefits:<ul><li>Dental insurance</li><li>Health insurance</li><li>Paid time off</li><li>Vision insurance</li></ul>Work Location: In person

Marketing Director

Join Farmhouse Sweets and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Farmhouse Sweets

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Marketing Director