Qureos Mentor

Gateway BBQ Store - Washington, MO

Blues Hog manufacturers premium BBQ products and is headquartered in Washington, Missouri. We are currently seeking a talented individual to manage and optimize our digital advertising campaigns across Amazon, Meta, and Google platforms while leveraging Shopify expertise to drive e-commerce success.Job Description:Amazon Advertising:<ul><li>Plan, create, and manage Amazon Ads campaigns (Sponsored Products, Sponsored Brands, Sponsored Display, etc.) to drive sales and ROI.</li><li>Conduct keyword research, bid optimization, and A/B testing to maximize ad performance.</li><li>Monitor and analyze advertising data to optimize campaigns and make data-driven decisions.</li><li>Stay informed on competitor activities and industry trends in the Amazon marketplace.</li></ul>Meta and Google Advertising:<ul><li>Develop and execute Meta (Facebook/Instagram) ad campaigns tailored to target audiences and company goals.</li><li>Optimize Google Ads (Search, Display, and Shopping) campaigns to increase traffic and conversions.</li><li>Track campaign performance, adjust strategies, and provide regular performance reports.</li><li>Manage retargeting, lookalike audiences, and advanced segmentation to maximize ad reach.</li></ul>Shopify Expertise:<ul><li>Maintain and optimize the Shopify store for enhanced user experience and increased conversion rates.</li><li>Collaborate on implementing and troubleshooting custom Shopify features.</li><li>Analyze Shopify performance metrics and recommend strategies for growth.</li><li>Ensure seamless integration of marketing tools like GTM, Google Analytics, and CRM software.</li></ul>Cross-Functional Collaboration:<ul><li>Work with the marketing and creative teams to align ad campaigns with brand messaging and broader company goals.</li><li>Provide input on product listings, imagery, and descriptions for maximum visibility and conversions across platforms.</li></ul>Qualifications:<ul><li>Proven experience managing Amazon, Meta, and Google Ads campaigns with measurable success in ROI improvement.</li><li>Strong expertise in Shopify store management, analytics, and custom integrations.</li><li>Proficiency in analytics tools like Google Analytics, Amazon Seller Central, and advertising dashboards.</li><li>Understanding of e-commerce best practices, including SEO, conversion optimization, and retargeting strategies.</li><li>Excellent analytical skills with the ability to turn data into actionable strategies.</li><li>Strong communication and project management skills.</li></ul>Preferred Skills:<ul><li>Familiarity with ad optimization software for Amazon, Meta, and Google.</li><li>Experience with email marketing platforms like Klaviyo</li><li>Advanced knowledge of creative asset requirements for ads across platforms.</li><li>Hands-on experience setting up and troubleshooting GTM (Google Tag Manager) in Shopify.</li></ul>Job Type: Full-timePay: From $60,000.00 per yearBenefits:<ul><li>401(k)</li><li>401(k) matching</li><li>Employee discount</li><li>Health insurance</li><li>Life insurance</li><li>Paid time off</li></ul>Work Location: In person

Digital Advertising (Amazon, Meta, Google) Specialist

Join Gateway BBQ Store - Washington, MO and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Gateway BBQ Store - Washington, MO

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Digital Advertising (Amazon, Meta, Google) Specialist