Qureos Mentor

Guardian Fleet Services

<div><div><b>Summary</b></div>
<div></div><div>We are seeking a <b>Digital Marketing Specialist</b> to join our team and drive our online marketing initiatives. This role is responsible for planning, executing, and optimizing digital advertising campaigns, including <b>Google Ads, social media ads, SEO, and paid online targeting ads</b>. The ideal candidate will also enhance organic advertising strategies to maximize online presence and engagement.</div>
<div></div><div><b>Key Responsibilities:</b></div>
<ul><li>Develop, execute, and manage <b>Google Ads</b> and <b>social media ad</b> campaigns across various platforms.</li>
<li>Implement and optimize <b>SEO strategies</b> to improve organic search rankings and drive website traffic.</li>
<li>Manage and analyze <b>paid online targeting ads</b> to ensure efficient budget allocation and maximum ROI.</li>
<li>Enhance <b>organic advertising efforts</b>, including content marketing, social media engagement, and brand awareness strategies.</li>
<li>Monitor key performance metrics, analyze trends, and provide insights to improve campaign effectiveness.</li>
<li>Manage and optimize <b>Google Business</b> listings to improve local search visibility and engagement.</li>
<li>Oversee and maintain <b>social media</b> accounts, ensuring brand consistency and audience growth.</li>
<li>Collaborate with internal teams to align digital marketing strategies with business goals.</li>
<li>Stay up to date with industry trends, platform updates, and emerging digital marketing technologies.</li>
</ul><div><b>Analytics &amp; Attribution:</b></div>
<ul><li>Track and analyze campaign performance using tools like Google Analytics.</li>
<li>Ensure robust attribution by employing advanced server-side tracking practices.</li>
</ul><div><b>Budget &amp; Performance Management:</b></div>
<ul><li>Manage and optimize digital marketing budgets on a monthly basis, ensuring campaigns meet KPIs such as conversion rates, CPA, and ROAS.</li>
</ul><div><b>Cross-Channel Coordination:</b></div>
<ul><li>Collaborate with creative, content, and technical teams to ensure cohesive messaging and brand consistency across all digital channels.</li>
<li>Partner with affiliate networks and external agencies to expand our digital reach.</li>
</ul><div><b>Strategic Innovation:</b></div>
<ul><li>Stay ahead of emerging digital trends and technologies to continuously refine our marketing strategy.</li>
<li>Recommend new digital channels and tactics that drive growth and enhance public service engagement.</li>
</ul><div><b>Qualifications:</b></div>
<ul><li>Proven experience in <b>Google Ads, SEO, social media ads, and digital advertising</b>.</li>
<li>Proficiency in <b>Adobe Suite, Microsoft Office Suite, and Google Suite</b>.</li>
<li>Experience managing campaigns through <b>Meta Business and other social media platforms</b>.</li>
<li>Strong analytical skills with the ability to interpret data and optimize performance.</li>
<li>Excellent communication and project management skills.</li>
<li>Ability to work independently and collaboratively in a fast-paced environment.</li>
</ul><div><b>Preferred Qualifications:</b></div>
<ul><li>Bachelor&rsquo;s degree in marketing, Communications, or a related field.</li>
<li>5+ years of digital marketing experience with a strong record of multi-channel campaign management.</li>
</ul><ul><li>Google Ads and SEO certifications.</li>
<li>Experience with content marketing and organic social media growth strategies.</li>
<li>Familiarity with marketing automation tools.</li>
</ul><div><div><div><b>Physical Requirements:</b></div>
<div><ul><li>Frequently required to use hands to touch, handle, and feel, and to reach with hands and arms</li>
<li>Ability to sit for long periods in an office setting</li>
<li>May on occasion be required to exert physical effort involving lifting/moving objects that may weigh 20 pounds, stooping, reaching, carrying and pushing.</li>
</ul></div><div><b>Benefits Offered:</b></div>
<div>Medical</div>
<div>Dental</div>
<div>Vision</div>
<div>Short Term Disability</div>
<div>Long Term Disability</div>
<div>Company paid $15,000 Life insurance.</div>
<div>Voluntary life Insurance</div>
<div>Accident Insurance</div>
<div>Paid Time Off</div>
<div>Holiday Pay</div>
<div>Employee Assistance Program</div>
<div>Referral Bonus $1000.00 offered to employees.</div>
<div> </div><div><b>About Us
</b></div><div>Guardian Fleet Services was formed as a consolidation of Kauffs Transportation Systems, Crockett&rsquo;s Towing and Recovery, Ace Towing and Recovery, Professional Towing and Recovery, American Imports and Auto Parts, American Recycling and Alligator Towing and Transport.</div>
<div></div><div><b>EEOC Policy Statement -</b> Guardian Fleet Services is an Equal Opportunity Employer and prohibits discrimination or harassment of any kind. All employment decisions are based on business needs, job requirements, and individual qualifications.</div>
<div>We encourage all qualified applicants to apply.</div></div></div></div><div></div>

Digital Marketing Specialist

Join Guardian Fleet Services and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Guardian Fleet Services

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Digital Marketing Specialist