Qureos Mentor

Intrepy Healthcare Marketing

[NO AGENCIES OR BUSINESS OWNERS PLEASE]About Intrepy: When you join Intrepy, you become a member of a core team of experts in healthcare digital marketing. We are a mission-driven agency focused on helping medical practices grow through innovative strategies, cutting-edge digital campaigns, and a deep understanding of the healthcare space.Project OverviewWe are seeking an experienced Matomo Analytics expert to support the setup and long-term configuration of our newly launched Matomo instance. The ideal candidate will have deep expertise in analytics architecture, privacy-compliant tagging, and premium plugin integration. You&rsquo;ll work collaboratively with our internal team and external agency partners to build a robust tracking infrastructure tailored to UTM attribution, SEO, paid media, and privacy-sensitive data handling.Scope of Work<ul><li>Initial Setup</li><li>Configure core Matomo analytics features</li><li>Set up Matomo Tag Manager for tracking pixels and tags</li><li>Integrate and configure the Matomo Premium Bundle, including:</li></ul>- SEO Web Vitals- Search Engine Keywords Performance- Google Search Console integration- Conversion Attribution Modeling- Agency Analytics Integration- Meta Ads Tracking Integration<ul><li>UTM and Ads Platform Integration</li><li>Establish UTM parameter templates and tagging best practices for:</li></ul>- Google Ads- Meta (Facebook/Instagram) Ads<ul><li>Ensure GCLID integration for Google Ads optimization</li><li>Privacy Controls and Compliance</li><li>Implement data filtering and scrubbing techniques to prevent PHI (Protected Health Information) from being passed to third-party platforms</li><li>Remove or anonymize IP addresses, ZIP codes, and other sensitive identifiers</li><li>Maintain campaign optimization capabilities while respecting data privacy</li><li>Ongoing Collaboration and Maintenance</li><li>Provide knowledge transfer to our in-house team</li><li>Collaborate with our external agency</li><li>Deliver clear documentation and project milestones</li><li>Offer ongoing support as needed</li></ul>Required Skills &amp; Qualifications<ul><li>Proven expertise in Matomo Analytics (including Tag Manager and Premium Plugins)</li><li>Strong understanding of digital privacy regulations (HIPAA, GDPR preferred)</li><li>Deep knowledge of Google Ads and Meta Ads tracking systems</li><li>Proficiency in UTM tracking setup and campaign attribution</li><li>Experience working with agency analytics platforms</li><li>Ability to configure Matomo for both technical and strategic marketing goals</li><li>Excellent communication skills (English, both verbal and written)</li><li>Experience using Zoom and collaborative tools</li></ul>Deliverables<ul><li>Fully configured Matomo instance with all required plugins</li><li>Working integrations with SEO and Ads platforms</li><li>UTM framework documentation</li><li>Privacy filter configurations</li><li>Video walk-throughs and handoff materials</li><li>Maintenance roadmap (if applicable)</li></ul>To Apply Please submit:<ul><li>A brief summary of your relevant Matomo experience</li><li>Examples of similar Matomo projects you've completed</li><li>Your proposed timeline and budget</li></ul>Job Types: Part-time, ContractPay: From $15.00 per hourBenefits:<ul><li>Flexible schedule</li></ul>Work Location: Remote

Matomo Analytics Platform Specialist

Join Intrepy Healthcare Marketing and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Intrepy Healthcare Marketing

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Matomo Analytics Platform Specialist