Qureos Mentor

LAFORTUNE YACHTS

Tam &#304;&#351; Tan&#305;m&#305;Marketing Manager &amp; Creative Strategist - Canadian BrandLocation: Office- RemoteWorking Hours: Monday to Friday, 9:00 AM 5:00 PM (Weekend post and task must be ready)Contract Type: Independent contractorLanguage: English&amp; TurkishAbout PurolabsA private brokerage company make business all around of the world.The RoleWe're looking for a Creative Strategist who lives and breathes performance marketing and creative. You're equal parts strategic thinker and compelling copywriter - someone who owns the creative vision behind our paid social campaigns and webpage while writing the scripts, briefs, and copy that bring them to life.This isn't just about pretty ads - it's about understanding customer pain points, crafting messages that resonate, and driving real growth through performance-focused creative that converts. You should be the kind of person who obsesses over hook rates, studies competitor ads for fun, and gets genuinely excited when you crack a winning angle.What You'll Be DoingStrategy &amp; Planning<ul><li>Develop end-to-end creative strategies aligned with customer acquisition targets</li><li>Conduct competitor analysis and trend research to keep our creative cutting-edge</li><li>Map out creative testing roadmaps and campaign calendars</li></ul>Copywriting &amp; Content Creation<ul><li>Write compelling direct-response copy, UGC scripts, and ad copy for Meta and LinkedIn</li><li>Craft hooks, CTAs, and messaging that convert browsers into buyers</li><li>Develop copy for landing pages, email campaigns, and marketing materials</li><li>Translate complex supplement science into clear, benefit-driven messaging</li></ul>Production &amp; Collaboration<ul><li>Create detailed creative briefs for designers and video editors</li><li>Collaborate with our graphic designers and marketing team and photographer</li><li>Manage the creative production pipeline from ideation to launch</li></ul>Performance &amp; Optimisation<ul><li>Analyse creative performance metrics including CTR, CPA, hook rate, conversion rate, and ROAS</li><li>Implement A/B testing and rapid iteration based on data insights</li><li>Present weekly performance reports with actionable recommendations</li></ul>What We're Looking ForEssential Experience<ul><li>2+ years of proven experience in creative strategy and copywriting for DTC brands</li><li>Strong portfolio demonstrating successful paid social campaigns with measurable results</li><li>Significant experience writing scripts for UGC creators, Meta ads, LinkedIn and TikTok ads</li><li>Deep understanding of marketing psychology, emotional triggers, and conversion copywriting</li><li>Data-driven mindset with ability to turn metrics into actionable creative insights</li><li>Exceptional communication skills and obsessive attention to detail</li></ul>Technical Requirements<ul><li>Expert-level copywriting for performance marketing</li><li>Proficiency with Meta Ads Manager and TikTok Ads Manager</li><li>Available during Istanbul working hours</li><li>Fluent English (written and spoken) - all application materials must be in English</li></ul>Bonus Points<ul><li>Experience with competitor research tools (Motion, Foreplay, MagicBrief)</li><li>Background in luxury, luxury car, house , or yachting industry</li><li>Experience directing on-camera talent or creators</li></ul>Your Personality<ul><li>You live and breathe performance marketing - genuinely obsessed with what makes ads work</li><li>Passionate about creative strategy and social trends</li><li>Excellent communicator who values clarity and over-communication</li><li>Solutions-oriented with high emotional intelligence</li><li>Naturally detail-oriented and triple-checks everything</li><li>Collaborative, adaptable, and thrives in fast-paced environments</li></ul>Why Join Us<ul><li>Office or remote with flexibility during Istanbul hours</li><li>Competitive salary and paid time of</li><li>Real ownership over creative strategy and direction</li><li>Work on campaigns that genuinely improve people's about sector</li><li>Make the webpage always alive and updated</li></ul>How to ApplyPlease submit your application via LinkedIn including:<ul><li>Your CV (in English) highlighting your experience</li><li>A link to your portfolio or examples of your creative strategy work</li><li>A 2-minute video introduction telling us why you're excited about this role and what makes you the right fit</li></ul>Important Requirements<ul><li>This is an employment contact</li><li>Applications welcome from Istanbul only</li><li>All materials (CV, portfolio, video) must be submitted in English</li><li>Applications without both a portfolio and video will not be considered</li></ul>&#304;&#351; T&uuml;r&uuml;: Tam zamanl&#305;

Marketing Manager and Creative Strategist

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LAFORTUNE YACHTS

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Marketing Manager and Creative Strategist