Qureos Mentor

Lands and Homes India Private limited

About UsLands &amp; Homes India Pvt. Ltd. is building India&rsquo;s first AI-powered property search engine and real-estate marketplace&mdash;helping buyers and renters discover the right homes while enabling builders, agents, and owners to generate qualified leads. We&rsquo;re product-first, data-driven, and moving fast.Role SummaryWe&rsquo;re looking for a Social Media Manager who can own our multi-channel presence end-to-end&mdash;strategy, content, distribution, and analytics. You&rsquo;ll turn product updates, properties, builder partnerships, and market insights into scroll-stopping content that drives awareness, trust, and qualified traffic/leads.Location: BengaluruEmployment: Full-timeWhat You&rsquo;ll Do<ul><li>Strategy &amp; Planning</li></ul><ul><li>Build monthly/quarterly social strategy aligned to growth goals (reach &rarr; engagement &rarr; traffic &rarr; leads &rarr; sign-ups)</li><li>Define channel roles (LinkedIn, Instagram, YouTube/Shorts, Facebook, X, Threads; optional: WhatsApp Communities &amp; Telegram).</li><li>Own the content calendar: brand pillars, campaign themes, posting cadence, UGC/creator collabs.</li></ul><ul><li>Content &amp; Creative</li></ul><ul><li>Produce platform-native content (reels, carousels, shorts, static posts, stories, polls, long-form captions).</li><li>Write clear, on-brand copy; maintain tone consistency across all assets.</li><li>Brief and manage designers/video editors; maintain brand kit compliance.</li></ul><ul><li>Distribution &amp; Community</li></ul><ul><li>Publish, schedule, and A/B test posts; optimize thumbnails, hooks, hashtags, and timing.</li><li>Engage daily: comments, DMs, groups, builder/agent spotlights, creator/SME partnerships.</li><li>Coordinate with Growth for performance creatives and with Sales for builder campaigns.</li></ul><ul><li>Performance &amp; Reporting</li></ul><ul><li>Track KPIs per channel; build weekly dashboards and monthly insights reports.</li><li>Run experiments (hooks, formats, offers) and iterate based on data.</li><li>Manage UTM discipline; attribute traffic and leads from social to website/app.</li></ul><ul><li>Compliance &amp; Ops</li></ul><ul><li>Ensure property visuals/copy meet brand and regulatory guidelines (RERA/GST mentions where required).</li><li>Maintain an organized asset library and version control.</li></ul>Must-Have Qualifications<ul><li>3&ndash;5 years in social media marketing; at least 1 year handling brand accounts (real estate, proptech, fintech, consumer apps, or marketplaces preferred).</li><li>Demonstrated ability to grow Application users/channels from 0&rarr;1 and 1&rarr;n with measurable results.</li><li>Strong short-form video + carousel storytelling; confident writing</li><li>Hands-on with analytics and experimentation; comfortable owning weekly numbers.</li><li>Excellent written English; familiarity with Indian real-estate lingo and buyer psychology.</li></ul>Good-to-Have<ul><li>Prior experience marketing real-estate projects (builder launches, site-visit drives, lead-gen campaigns).</li><li>Knowledge of city-specific housing trends (Bengaluru, Mumbai, Hyderabad, Chennai, etc.).</li><li>Basic design/video skills.</li><li>Experience with creators/influencers, B2B (builder/agent) narratives, and employer branding.</li></ul>Success Metrics (KPIs/OKRs)<ul><li>Reach &amp; Growth: Sign-ups, app downloads, traffic, followers, impressions, view-through rate, content saves/shares.</li><li>Engagement: ER% by post and by channel, comments, community interactions.</li><li>Traffic &amp; Leads: Sessions from social (via UTM), CTR to PDPs/LPs, qualified leads generated.</li><li>Velocity &amp; Quality: Posts/week per channel, creative turnaround time, brand consistency score.</li></ul>What We Offer<ul><li>Impact on a national-scale consumer product in hyper-growth mode.</li><li>Ownership, fast feedback loops, and a builder-friendly culture.</li><li>Competitive salary + performance bonus;</li><li>Hybrid work (Bengaluru) with flexible hours when campaigns demand.</li></ul>How to Apply:-Job Types: Full-time, PermanentPay: &#8377;75,000.00 - &#8377;140,000.00 per monthBenefits:<ul><li>Cell phone reimbursement</li><li>Flexible schedule</li><li>Health insurance</li><li>Internet reimbursement</li><li>Leave encashment</li><li>Paid sick time</li><li>Paid time off</li><li>Provident Fund</li></ul>Work Location: In person

Senior Marketing Manager

Join Lands and Homes India Private limited and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Lands and Homes India Private limited

ABOUT_COMPANY

Senior Marketing Manager