Urwah Admin

Parker Connect

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 About the Company
 
 
 
 
 
 
 
 
 
 Key Responsibilities:
 
 
 &bull; Develop and execute the comprehensive global brand strategy for this new venture, including positioning, brand architecture, and long-term vision.
 
 
 &bull; Lead the go-to-market strategy and orchestrate the international launch of the brand across all consumer touchpoints.
 
 
 &bull; Define the target audience (HNWIs, design connoisseurs) and create compelling brand narratives and storytelling that resonate with their lifestyle.
 
 
 &bull; Collaborate with the Creative Manager and external agencies to develop all brand assets, from the visual identity and campaign concepts to digital content and retail experiences.
 
 
 &bull; Manage the marketing calendar, launch roadmap, and budget allocation for Brand initiatives.
 
 
 &bull; Conduct in-depth market research and competitor analysis within the luxury furniture sector (e.g., Henge, Minotti, Poliform) to identify opportunities and threats.
 
 
 &bull; Monitor brand performance metrics, consumer insights, and campaign effectiveness; prepare regular reports and recommendations.
 
 
 &bull; Act as the primary brand steward, ensuring all internal teams and external partners adhere to brand guidelines with absolute consistency.
 
 
 &bull; Partner with the Digital and Retail teams to create a seamless, luxurious omnichannel customer journey.
 
 
 
 
 
 
 Qualifications
 
 
 
 
 
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 Bachelor's degree in marketing, Business Administration, or a related field.
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 <li>
 6-7+ years of classic brand management experience, with a mandatory focus on the luxury goods or high-design sector. Backgrounds in high fashion, premium furniture, interior design, fine art, watches, or high-end hospitality are highly relevant.
 </li>
 <li>
 Proven experience in launching or managing a new brand or product line on an international scale.
 </li>
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 Exceptional strategic thinking and brand storytelling capabilities.
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 <li>
 Strong financial acumen.
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 <li>
 Direct experience with brand marketing and product launches in the European market is highly desirable.
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 <li>
 MBA is a significant plus.
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 Experience marketing products with a high design and craftsmanship component.
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 A network of contacts within luxury media, PR agencies, and influencer circles.
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 </ul>
 
 
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Join Parker Connect and explore 3   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Parker Connect

ABOUT_COMPANY

Brand Manager - Luxury Furniture

Financial Accounting & Reporting Manager - Audit & SOX Lead

Regional Operations Lead - 8-10 Stores, Sales & Service