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Rack Lighting & Electrical Contracting

Marketing Manager &ndash; Home Services Industry Experience RequiredLocation: Boca Raton, FL | Full-Time Join a Top-Tier Home Services Brand in South FloridaAre you a marketing leader with proven experience in the home services industry? Rack Electric is looking for a hands-on, data-driven Marketing Manager to take our brand to the next level across our key verticals: Generators, Electric, Gas and EV Charging Installations.If you&rsquo;ve helped grow HVAC, electrical, plumbing, generators, or similar service-based companies &mdash; this is your opportunity to join a well-established, family-owned company in growth mode.About UsRack Electric has served South Florida for over 30 years, offering premium electrical services, standby generator installations, gas, and EV charging solutions. We&rsquo;re a trusted name in residential and commercial markets and known for delivering high-quality, cutting-edge power solutions.What You&rsquo;ll DoAs our Marketing Manager, you&rsquo;ll lead our in-house marketing efforts while collaborating with external partners to drive lead generation, customer engagement, and brand visibility.Responsibilities:<ul><li>Develop and execute multi-channel marketing strategies (digital, print, event, referral).</li><li>Manage and mentor a small marketing team, freelancers, and agency partners.</li><li>Oversee digital performance: Google Ads, Meta (Facebook/Instagram), SEO, Email Marketing.</li><li>Manage and create branded content using Canva, Adobe Suite, and similar tools.</li><li>Collaborate cross-functionally with sales, ops, and executive teams.</li><li>Coordinate Rack Electric&rsquo;s presence at local events, trade shows, and community marketing.</li><li>Monitor KPIs and campaign performance, report ROI, and adjust strategy accordingly.</li></ul>What We&rsquo;re Looking ForRequired:<ul><li>Experience in the home services industry (electrical, HVAC, plumbing, roofing, or similar).</li><li>4&ndash;6 years in marketing with at least 2&ndash;3 years in a management/leadership role.</li><li>Strong track record of integrated campaign development and execution.</li><li>Digital marketing experience: Google Ads, Meta Ads, SEO, CRM/email tools (Mailchimp, HubSpot, etc.).</li><li>Strong project management, organizational, and analytical skills.</li></ul>Preferred:<ul><li>Experience using ServiceTitan (or similar home services software).</li><li>Familiarity with construction, electrical, or renewable energy marketing.</li><li>Willingness to attend occasional evening/weekend events for outreach.</li></ul>Why Join Rack Electric?<ul><li>Competitive pay and opportunity to grow with a stable, reputable company.</li><li>Be part of a tight-knit, family-owned business with a professional but friendly culture.</li><li>Work on exciting projects in one of the fastest-growing sectors (renewable energy, EV, backup power).</li><li>Full support from executive leadership who value marketing and your creative input.</li></ul>Sound Like You? Apply Today.This is a high-impact role where your ideas, creativity, and leadership will make a real difference. If you&rsquo;ve scaled marketing for a home services brand, we want to hear from you.Job Type: Full-timePay: From $85,000.00 per yearBenefits:<ul><li>401(k)</li><li>Health insurance</li><li>Paid time off</li></ul>Work Location: On the road

Marketing Manager – Home Services Industry Experience Required

Join Rack Lighting & Electrical Contracting and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Rack Lighting & Electrical Contracting

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Marketing Manager – Home Services Industry Experience Required