Prabhu Venugopalan

Sharaf DG

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 About the Company
 
 
 
 We are looking for a talented and highly organized marketing executive to grow our marketing channels.
 
 
 
 
 
 
 About the Role
 
 
 
 The successful candidate will join our fast-paced marketing team and play a crucial role in implementing our marketing strategy across both digital and traditional marketing channels.
 
 
 
 
 
 
 Responsibilities
 
 
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 Plan &amp; deploy an integrated communications campaign including social media, digital marketing, print, radio, online collaterals.
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 Develop Content and content strategy for key channels.
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 Collaborate with Internal stakeholders and create category specific campaigns.
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 Apply for promotion permits as per marketing calendar.
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 Ensure timely information is given internally across Sharaf DG about the campaigns/promotions.
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 Collaborate with Influencer Marketing Agencies to ensure smooth executions across channels.
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 Market analysis; deliver a consolidated report about the competition in comparison with Sharaf DG.
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 Provide all necessary data / reports on a periodic basis pertaining to marketing activities to the Manager for review, resolutions of issues and prompt decision making.
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 Qualifications
 
 
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 Bachelor's degree (Bachelors Degree in Business Administration/Marketing or Equivalent).
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 4-6 years of relevant experience.
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 Required Skills
 
 
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 Expert level proficiency with Word, Excel and PowerPoint.
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 Attention to detail is a must.
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 You are aware of the latest retail marketing trends and are IT savvy with hands on experience with marketing related software.
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 Equal Opportunity Statement
 
 
 
 We are committed to diversity and inclusivity.
 
 
 
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Marketing Executive

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 Job Summary &amp; Purpose:
 
 
 
 The Merchandise Officer is responsible for leading, strategizing, monitoring, and reporting on category performance, including sales, margins, stock holding, and market share. This role operates under the guidance of the Category Head or Merchandising Manager.
 
 
 
 
 
 Key Performance Areas (KPAs) &amp; Principal Accountabilities:
 
 
 
 
 1 **Sales and Margin Management**
 
 
 
 &bull; Develop annual budgets and forecasts for assigned categories.
 
 
 &bull; Monitor sales performance against targets and adjust strategies as needed.
 
 
 &bull; Implement promotional strategies to drive sales and enhance margins.
 
 
 
 2 **Supplier Negotiations** -
 
 
 
 &bull; Lead discussions on contract terms to optimize pricing and margins.
 
 
 &bull; Establish and monitor key performance indicators (KPIs) for supplier performance.
 
 
 &bull; Cultivate strong relationships with suppliers for better collaboration.
 
 
 
 3 **Inventory Management**
 
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 &bull; Maintain optimal inventory levels across all stores to meet demand.
 
 
 &bull; Utilize open-to-buy (OTB) management to control working capital.
 
 
 &bull; Conduct regular stock assessments to identify slow-moving or aging products.
 
 
 
 4 **Market Awareness and Competitor Analysis** -
 
 
 
 &bull; Analyze market trends to identify new product opportunities. &ndash;
 
 
 &bull; Monitor competitor offerings and pricing strategies for strategic insights.
 
 
 &bull; Adapt category strategies in response to market changes and competitor actions.
 
 
 
 5 **Cross-Departmental Collaboration** -
 
 
 
 &bull; Work closely with store teams for accurate inventory and sales reporting.
 
 
 &bull; Collaborate with marketing to develop effective promotional campaigns.
 
 
 &bull; Ensure coordination with finance for timely reconciliations and reporting.
 
 
 
 6 **Promotional Planning and Execution** -
 
 
 
 &bull; Develop weekly and monthly promotional plans for the category.
 
 
 &bull; Work with marketing to execute successful in-store promotions.
 
 
 &bull; Analyze promotional performance and adjust future strategies based on outcomes.
 
 
 
 7 **Training and Development** -
 
 
 
 &bull; Identify training needs for staff regarding new products.
 
 
 &bull; Coordinate with suppliers to provide comprehensive training sessions.
 
 
 &bull; Monitor training effectiveness and make adjustments as needed to improve team performance.
 
 
 
 
 
 
 Qualifications
 
 
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 Experience (Yrs &amp; Field) 3 years + in Category Management in Retail Industry preferably in Electronics industry
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 Educational Qualification Post Graduate
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 Professional Certifications MBA in Sales and Marketing is Desirable
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 Skills &amp; Abilities:
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 Strong planning and organizing skills, analytical and problem-solving skills, effective communication, negotiation, and presentation abilities.
 
 
 
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Buyer

Join Sharaf DG and explore 2   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Sharaf DG

About Company

Marketing Executive

Buyer