Qureos Mentor

Silver Fern Education Consultants

Please Note:This role requires continuous attention to detail and proactive monitoring of online campaigns across all digital platforms. A strong sense of ownership, timely responsiveness, and commitment to campaign performance is expected.Roles and Responsibilities:● Manage and optimize all ongoing paid digital ad campaigns, including Google Ads, Meta (Facebook and Instagram) Ads, and YouTube promotions.● Handle social media platforms end-to-end including daily content scheduling, community engagement, and analytics reporting.● Create, monitor, and report performance metrics for all digital platforms, identifying opportunities for improvement.● Coordinate with the creative team for the design and execution of high-performing social media and ad creatives.● Conduct keyword research and SEO audits to optimize website content for higher visibility and improved search rankings.● Maintain and regularly update the company website, ensuring content accuracy, functionality, and alignment with campaigns.● Work closely with the web development team to execute landing page optimizations and performance enhancements.● Manage lead generation campaigns through paid media channels and analyze cost-per-lead performance.● Set up and manage re-marketing and conversion tracking tools including Facebook Pixel, Google Analytics, and Google Tag Manager.● Monitor trends in digital marketing tools, channels, and strategies and implement them appropriately.● Assist in the development and execution of email marketing campaigns, including list management and A/B testing.● Collaborate with internal teams to align digital strategy with ongoing marketing campaigns and events.● Run competitor analysis and share monthly performance insights against market benchmarks.● Create performance dashboards and detailed monthly reporting for all digital assets and ad campaigns.● Ensure alignment of messaging and visuals with brand tone and communication guidelines.● Identify potential new digital marketing platforms or strategies and make data-backed recommendations.● Stay updated with the latest algorithm updates across Google and Meta platforms.● Respond to online reviews, queries, or feedback on digital platforms in collaboration with the student services team.● Ensure digital marketing strategies align with company goals and contribute to lead and conversion targets.Job Types: Full-time, PermanentPay: ₹30,000.00 - ₹50,000.00 per monthWork Location: In person

Digital Marketing Officer

Join Silver Fern Education Consultants and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Silver Fern Education Consultants

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Digital Marketing Officer