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TalentFlo - Recruitment Consultancy

Position Overview:The Marketing Specialist will coordinate and oversee campaigns aimed at promoting products, services, and initiatives. The role involves monitoring market dynamics, studying competitors&rsquo; moves, and providing timely updates to management to support informed decision-making.Key Responsibilities:<ul><li>Develop marketing plans tailored to specific products and/or services.</li><li>Define objectives and tasks for each marketing plan and communicate them to team members and key stakeholders.</li><li>Maintain awareness of product lines, historical and potential markets, media costs, media response, and budgeting considerations.</li><li>Conduct and analyze market research studies to provide accurate and timely insights for strategic and operational decisions.</li><li>Analyze research results and prepare reports and recommendations for senior management to support business objectives.</li><li>Collect, verify, and analyze information from internal and external sources (e.g., market, demographic, economic, and financial data) to develop recommendations for marketing and business development strategies.</li><li>Conduct market research on target audiences to identify the most effective ways to reach customers and build lasting relationships.</li><li>Coordinate marketing campaign efforts to ensure timely completion.</li><li>Perform marketing analytics to measure the effectiveness and performance of campaigns.</li><li>Plan and participate in public relations initiatives, organize events, and manage advertising activities.</li><li>Execute various marketing initiatives, including social media, digital, content, paid advertising, and print/radio campaigns.</li><li>Adhere to time and budget constraints while executing marketing activities.</li><li>Track changes in consumer engagement following campaign rollouts.</li><li>Compile and present reports detailing campaign outcomes and insights.</li><li>Ensure marketing materials are efficiently distributed to the target audience.</li><li>Create and build awareness of the organization&rsquo;s or client&rsquo;s brand to enhance the success of marketing campaigns and sales efforts.</li></ul>Education:Bachelor&rsquo;s or Master&rsquo;s degree in Marketing, Business Administration, or a related field.Experience:3&ndash;5 years of relevant experience in marketing analysis or strategy development within the construction or a similar industry.Skills:<ul><li>Strong analytical mindset with expertise in data interpretation and strategic marketing.</li><li>Proficiency in ERP systems.</li><li>Advanced skills in Microsoft Office, particularly Excel (Advanced Level).</li></ul>Job Type: Full-timeWork Location: In person

Marketing Specialist

Join TalentFlo - Recruitment Consultancy and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

TalentFlo - Recruitment Consultancy

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Marketing Specialist