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Wadi Fatma

Job Ad: Marketing Specialist (FMCG)Location: Jeddah, Saudi ArabiaCompany: Wadi FatmaAre you a marker who thrives in the fast-paced world of FMCG?At Wadi Fatma, we create beloved brands that consumers choose every day. We are agile, data-driven, and obsessed with understanding the shopper. We are looking for a dynamic Marketing Specialist to become the operational heart of our marketing team, turning insights into action and driving our brands' growth at the speed of retail.The Impact You'll Make:In this role, you are not just executing tasks; you are powering the engine of our marketing department. You will be the crucial link between our brand strategy and its real-world execution in the Saudi market&mdash;managing campaigns, analyzing performance, and ensuring our products win both online and on the shelf.Key Responsibilities:&middot; Drive 360&deg; Campaigns: Execute daily marketing operations&mdash;from briefs and launch plans to performance reports&mdash;ensuring flawless execution across all consumer touchpoints.&middot; Master Digital &amp; Social Channels: Monitor, analyze, and help optimize our paid advertising campaigns across META, TikTok, Snapchat, and Google to drive ROI and sales velocity.&middot; Generate Actionable Insights: Conduct product and market research, analyze consumer behavior, and use data to uncover the &quot;why behind the buy&quot; in the Saudi market.&middot; Power Our Trade &amp; Sales Teams: Support trade marketing with data-driven sell-in materials, compelling content, and performance reports that help secure listings and promotions with key accounts, and conduct market visits.&middot; Bring Products to Life: Assist in the end-to-end process of packaging development and successful product launches, understanding the critical need for on-shelf standout.&middot; Be the Central Hub: Coordinate with digital agencies on SEO, social, and web initiatives while facilitating seamless internal communication between Sales, Supply Chain, and Creative teams.Research and Analytics: Conduct needed market research and compatitor analysis in order to understand market benchmarks and industury trends and practices.What We're Looking For:&middot; A Bachelor's degree in Marketing, Business, or a related field.&middot; 2-4 years of marketing experience, with a proven track record in the FMCG/CPG industry.&middot; Hands-on experience with digital ad platforms and a curiosity for how online activity drives offline purchases.&middot; A data-native mindset; experience with performance dashboards is a must.&middot; Excellent project management skills, with the ability to juggle multiple fast-paced projects, from campaign launches to new product introductions.&middot; Superb communication and collaboration skills, with experience working closely with sales and supply chain teams.&middot; A proactive, &quot;can-do&quot; attitude and a passion for understanding shopper psychology and market trends.Why You&rsquo;ll Love Working at Wadi Fatma:&middot; Impact &amp; Visibility: See your work come to life on shelves and in homes across Jeddah and beyond.&middot; Growth Opportunities: We invest in your professional development and career path.&middot; Dynamic Culture: Join a collaborative, energetic team that values curiosity and results.---Ready to accelerate your career in FMCG marketing in Jeddah?Apply now by sending your resume and a brief note about what makes you a great fit for this role to musaad@wadifatma.comWadi Fatma is an equal-opportunity employer.Job Type: Full-time

Marketing specialist

Join Wadi Fatma and explore 1   exciting career opportunities. They're hiring for various roles with options for remote or on-site work. Apply today and become part of their innovative team.

Wadi Fatma

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Marketing specialist