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We are looking for a results-driven SEO (Search Engine Optimization) Specialist to improve our website&rsquo;s visibility on search engines and drive organic traffic through effective optimization strategies.SEO (Search Engine Optimization)<ul><li>Perform on-page SEO (meta titles, descriptions, headings, internal linking) </li><li>Optimize product pages, category pages, and landing pages</li><li>Conduct keyword research for tire products, local SEO, and service pages </li><li>Implement technical SEO basics (site speed, indexing, schema, mobile optimization)</li><li>Manage Google Search Console &amp; Google Analytics (GA4) </li><li>Track keyword rankings, traffic, conversions, and prepare monthly SEO reports</li><li>Work on local SEO (Google Business Profile optimization, reviews, local keywords)</li></ul>Website Management &amp; Online Orders (NA Tires Hub) <ul><li>Manage website admin panel</li><li>Monitor and process online tire orders, order statuses, cancellations, and refunds</li><li>Coordinate with shipping partners (FedEx / UPS) and upload tracking details</li><li>Ensure product listings (tire size, brand, pricing, images, descriptions) are accurate and updated</li><li>Regularly check website speed, uptime, and user experience</li><li>Fix basic website issues or coordinate with developers when required</li></ul>Digital Marketing &amp; Paid Advertising <ul><li>Create and manage Google Ads campaigns (Search, Shopping, Display)</li><li>Optimize ad headlines, descriptions, keywords, and conversion tracking</li><li>Manage remarketing / retargeting campaigns</li><li>Plan and execute promotional campaigns &amp; seasonal offers</li><li>Monitor ad spend, ROI, and continuously optimize performance</li></ul>Social Media &amp; Content Marketing <ul><li>Manage business pages on Facebook, Instagram, LinkedIn</li><li>Create and schedule promotional posts, offers, banners, and product highlights</li><li>Coordinate simple graphic designs &amp; creatives (or work with designers)</li><li>Develop content ideas related to tires, car care, offers, and services</li><li>Respond to customer messages and inquiries (or coordinate with support team)</li></ul>E-Commerce Optimization<ul><li>Improve conversion rate (product descriptions, CTAs, checkout flow)</li><li>Optimize abandoned cart recovery</li><li>Manage discount codes, coupons, and promotions</li><li>Ensure proper tax, shipping, and payment gateway settings</li><li>Analyze customer behavior and buying trends</li></ul>Reporting &amp; Analytics <ul><li>Prepare weekly &amp; monthly performance reports</li></ul>o Website traffico Sales &amp; conversionso SEO rankingso Paid ads performance<ul><li>Share actionable insights and improvement recommendations</li><li>Track competitors and market trends in the tire &amp; automotive industry</li></ul>Coordination &amp; Compliance<ul><li>Work closely with management on marketing strategy</li><li>Coordinate with developers, designers, vendors, and logistics teams</li><li>Ensure compliance with Google policies, ad guidelines, and data privacy</li><li>Maintain documentation and SOPs for marketing processes</li></ul>Qualification: BS in Information Technology (BS IT) or a related fieldJob Type: Full-timeWork Location: In person

SEO & Digital Marketing Officer / Website Operations Officer

Job description:We are hiring a business analyst to join our project team. You will work alongside other business analysts and report directly to the project manager. Your main tasks will include performing detailed requirements analysis, documenting processes, and performing some user acceptance testing. To succeed in this role, you should have a natural analytical way of thinking and be able to explain difficult concepts to nontechnical users.Business Analyst Responsibilities:Evaluating business processes, anticipating requirements, uncovering areas for improvement, and developing and implementing solutions.Leading ongoing reviews of business processes and developing optimization strategies.Staying up-to-date on the latest process and IT advancements to automate and modernize systems.Conducting meetings and presentations to share ideas and findings.Performing requirements analysis.Documenting and communicating the results of your efforts.Effectively communicating your insights and plans to cross-functional team members and management.Gathering critical information from meetings with various stakeholders and producing useful reports.Working closely with clients, technicians, and managerial staff.Providing leadership, training, coaching, and guidance to junior staff.Allocating resources and maintaining cost efficiency.Ensuring solutions meet business needs and requirements.Performing user acceptance testing.Managing projects, developing project plans, and monitoring performance.Updating, implementing, and maintaining procedures.Prioritizing initiatives based on business needs and requirements.Serving as a liaison between stakeholders and users.Managing competing resources and priorities.Monitoring deliverables and ensuring timely completion of projects.Business Analyst Requirements:A bachelor&rsquo;s degree in IT / business or related field or an MCS/ MBA(IT).A minimum of 1 years of experience in business analysis or a related field.Exceptional analytical and conceptual thinking skills.The ability to influence stakeholders and work closely with them to determine acceptable solutions.Advanced technical skills.Excellent documentation skills.Fundamental analytical and conceptual thinking skills.Experience creating detailed reports and giving presentations.Competency in Microsoft applications including Office Suite, G-Suite and Project Management Tools.A track record of following through on commitments.Excellent planning, organizational, and time management skills.Experience leading and developing top-performing teams.A history of leading and supporting successful projects.Job Type: Full-timeJob Type: Full-timePay: From Rs40,000.00 per monthWork Location: In person

Business Analyst

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SEO & Digital Marketing Officer / Website Operations Officer

Business Analyst