Ad Creative Specialist (AI-Powered)

Goal Tech is looking for a visionary Ad Creative Specialist who understands the pulse of modern e-commerce. This is not just a designer role; we need a creative powerhouse who can produce high-converting video ads and graphics for our international brands (US/UK markets).

The ideal candidate must be an expert in traditional editing software while being a champion of Latest AI Modules to speed up production and enhance visual quality.

Key Responsibilities

• Design and edit scroll-stopping short-form videos for TikTok, Instagram Reels, Linkedin and Facebook Ads.
• Design and edit User Generated Content (UGC) that feels native and authentic to social platforms.
• Utilize cutting-edge AI tools (e.g., Midjourney, Runway, Pika, Leonardo, or HeyGen) to generate realistic product visuals, voiceovers, and motion graphics.
• Create professional social media posts and website banners that align with premium brand identities.
• Research market trends to create visuals that address the Problem-Solution psychology of UK/US consumers.
• Handle raw footage to create polished marketing assets, including color grading, sound design, and typography.

Requirements

• Advanced proficiency in Adobe Premiere Pro, After Effects, and Photoshop.
• Expert-level skills in CapCut and Canva for quick-turnaround e-commerce content.
• Demonstrated ability to use AI image/video generation modules for commercial projects. You should know how to prompt and refine AI outputs for professional use.
• A solid background in the E-commerce industry (Amazon, TikTok Shop, or Shopify). You must understand what makes a viewer click and buy.
• Ability to take a product concept and turn it into a compelling visual story that drives GMV and ROAS.
• A strong portfolio showcasing high-quality e-commerce video ads and digital banners is mandatory.

Work Location: In person