Advertising Specialist

Overview
We are seeking a creative and results-driven Advertising Specialist to be our marketing wing. The ideal candidate will have a strong background in digital marketing, google ads, and all major social media platforms to drive engagement and sales. This role requires expertise in multichannel marketing, including SEO, social media, and performance marketing, to effectively promote our company and generate leads.

Duties

• Develop and implement comprehensive advertising campaigns across multiple channels, including social media and SEO.
• Conduct thorough market research to identify target audiences and optimize advertising strategies.
• Utilize SEO techniques to enhance online visibility and drive organic traffic.
• Manage social media marketing efforts, including content creation and community engagement.
• Collaborate with the sales team to align advertising initiatives with sales goals and product management strategies.
• Create compelling copy for advertisements, email marketing campaigns, and content marketing efforts.
• Analyze campaign performance using tools such as Google Analytics to measure effectiveness and ROI.
• Oversee budgeting for advertising campaigns to ensure optimal allocation of resources..
• Stay current with industry trends in digital marketing, e-commerce, and multichannel strategies.
• Tweak the company website to align with marketing goals

Experience

• Strong understanding of digital marketing principles, including performance marketing and analytics.
• Proficiency in using tools such as Google AdWords, Facebook Advertising, WordPress, HTML, and marketing automation platforms.
• Excellent research skills with the ability to analyze data and derive actionable insights.
• Exceptional copywriting skills with a keen eye for detail in written communication.
• Join our team as an Advertising Specialist where your creativity will contribute to our brand's growth while you develop your skills in a supportive environment.

Job Types: Full-time, Temporary

Pay: $55,000.00 - $65,000.00 per year

Benefits:

• Flexible schedule

People with a criminal record are encouraged to apply

Work Location: In person