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AEO (Answer Engine Optimization) Manager

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Key Responsibilities
  • Strategy Development: Recommend and implement AEO and GEO strategies to improve visibility and market presence of the brand.
  • Audit & Optimization: Review existing SEO and chatbot implementations. Identify gaps and suggest improvements for better performance.
  • Performance Analysis: Conduct comparative analysis of historical and current data to demonstrate the impact of implemented strategies.
  • Trend Monitoring: Identify and leverage emerging trends in AEO and GEO and conversational AI to maintain competitive advantage.

Required Technical Skills
  • Proficiency in Google Analytics, Google Search Console, SEMrush, Ahrens, or similar SEO tools.
  • Experience and track record of successful implementation of AEO and GEO strategies.
  • Experience with AI chatbot platforms (e.g., Dialog flow, Microsoft Bot Framework, Rasa, or similar).
  • Familiarity with HTML/CSS, JavaScript, and CMS platforms (e.g., WordPress, Drupal).
  • Understanding of natural language processing (NLP) and chatbot evaluation metrics.
  • Ability to use data visualization tools (e.g., Tableau, Power BI) for reporting and analysis.
  • Knowledge of A/B testing, conversion rate optimization (CRO), and UX principles.

Qualifications & Experience
  • Proven track record of success in implementing SEO and AI chatbot strategies with measurable results.
  • Minimum 5 years of experience in SEO and/or AEO / GEO.
  • Bachelor s or Master s degree in, Computer Science, Data Analytics, Marketing or related field.
  • Strong analytical, communication, and presentation skills.

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