Job Title: AI & Digital Marketing Head
Company: Varistor Technologies
Salary Range: ₹4,50,000 – ₹9,00,000 LPA
Experience Required: 3 – 7 years
Employment Type: Full-time
Key Responsibilities
- Take complete ownership of the organization’s brand and digital presence across all platforms.
- Develop and execute AI-powered digital marketing strategies to drive brand growth, lead generation, and customer engagement.
- Implement and manage BDO automation systems to optimize workflows, marketing funnels, and client communication.
- Utilize AI avatar cloning and automation tools to create dynamic and personalized content experiences.
- Plan and oversee campaigns across SEO, SEM, social media, email, and performance marketing channels.
- Collaborate with cross-functional teams (Sales, IT, Product, HR) to align marketing goals with business objectives.
- Lead digital content creation, brand storytelling, and market positioning initiatives.
- Use analytics tools to measure, report, and optimize marketing ROI and campaign performance.
- Research emerging trends in AI, digital marketing, and automation to keep the brand ahead of competition.
- Manage and mentor a growing digital marketing team to build a strong internal capability.
Required Skills & Expertise
- AI & Automation Tools: Proficiency in AI marketing tools, chatbot automation, BDO automation platforms, and avatar cloning technologies.
- Digital Marketing Mastery: Expertise in SEO/SEM, Google Ads, Meta Ads, influencer marketing, content strategy, and analytics.
- Tech Integration: Understanding of API integrations, marketing CRMs, and automation workflows.
- Analytical Skills: Strong grasp of data analytics, conversion tracking, and performance metrics.
- Creative Strategy: Ability to build brand narratives, campaigns, and growth funnels from concept to execution.
- Leadership: Capable of managing teams, vendors, and cross-department collaborations efficiently.
- Excellent communication, creativity, and problem-solving skills.
Qualifications
- Bachelor’s or Master’s degree in Marketing, Business, Computer Science, or related field.
- 3–7 years of experience in digital marketing, AI-driven marketing, or automation-based brand management.
- Prior experience in a start-up or fast-paced digital environment is preferred.
Job Types: Full-time, Permanent
Pay: ₹490,000.00 - ₹900,000.00 per year
Benefits:
- Cell phone reimbursement
- Health insurance
- Paid sick time
Ability to commute/relocate:
- Whitefield, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: In person