We are seeking an experienced Amazon PPC Specialist with a strong background in keyword research, campaign optimization, and A+ Content development. The ideal candidate will have a proven track record of improving campaign performance, driving sales growth, and optimizing overall account profitability on Amazon Seller Central or Vendor Central.
Key ResponsibilitiesAmazon PPC Management
- Create, manage, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).
- Conduct daily and weekly performance analysis to improve ACoS, ROAS, and overall ad profitability.
- Perform bid adjustments, keyword refinement, and negative keyword implementation.
- Develop and execute campaign strategies aligned with product and business goals.
Keyword Research
- Perform advanced keyword research using tools such as Helium 10, Jungle Scout, Data Dive, or similar.
- Identify high-performing keywords and optimize listings, PPC campaigns, and product targeting.
- Continuously analyze search trends and competitor keywords for optimization opportunities.
A+ Content & Listing Optimization
- Plan, design, and publish A+ Content to improve product detail page conversions.
- Collaborate with content and design teams to ensure brand consistency and high-quality imagery.
- Optimize product listings (titles, bullet points, descriptions, backend keywords) using SEO best practices.
Analytics & Reporting
- Monitor key performance metrics including CTR, CVR, CPC, TACoS, and sales attribution.
- Generate weekly/monthly performance reports and provide actionable insights.
- Analyze competitor ads, pricing, and strategies to guide campaign improvements.
Requirements
- Minimum 4 years of hands-on experience managing Amazon PPC for multiple products or brands.
- Strong expertise in keyword research, campaign structure, and optimization techniques.
- Experience creating and optimizing Amazon A+ Content and product listings.
- Proficiency with Amazon Seller Central or Vendor Central.
- Experience with PPC tools such as Helium 10, Pacvue, Sellics, Data Dive, or similar.
- Strong analytical skills and comfort working with large data sets.
- Ability to work independently and meet performance KPIs.
Preferred Qualifications
- Experience with DSP campaigns is a plus.
- Previous experience in e-commerce, digital marketing, or brand management.
- Strong communication and project management skills.
Why Join Us
- Opportunity to work with a fast-growing brand/team
- Competitive compensation
- Growth opportunities in e-commerce and performance marketing
- Onsite Full Time Job; Shift Timings are 12:30pm to 09:30pm
Job Type: Full-time
Work Location: In person