Art Director

Job Title: Art Director – 2D & 3D (BTL/Events & Activations)

Company Overview: We have 25+ years of experience in building a Go-to-Market approach in emerging markets. Our interventions help brands to tap into the latent consumer demands through our outreach, activation and retail services thereby connecting to the aspiring India.

We are a leading marketing & advertising agency, specialized in providing marketing and communications solutions to clients beyond metro (rural & small towns) markets. Our expertise lies in our ability to deliver strategic proposals & implement as a part of an integrated approach in RURAL, RETAIL & BRAND ACTIVATION. With 24+ years of direct experience, we have designed and implemented award-winning campaigns/initiatives for leading brands.

Specialties: Rural Marketing, Semi-Urban Marketing, Rural Activation, BTL Activation, Brand Activation, Retail Branding, Last Mile Channel Enhancement and Brand Promotions.

About the Role:
We are looking for a dynamic Art Director who can seamlessly blend 2D and 3D design expertise with a strong creative vision. The role demands an eye for detail, a deep understanding of events, exhibitions, activations, and brand promotions, and the ability to bring concepts to life visually.

Key Responsibilities:

• Lead the creative development of event setups, exhibition booths, activation spaces, and brand creatives.
• Conceptualize and design in 2D (layouts, branding, collaterals) and 3D (event spaces, stage designs, product displays).
• Collaborate with the creative & client servicing teams to convert briefs into impactful visual stories.
• Ensure brand consistency across all design outputs.
• Oversee junior designers and provide creative direction when required.

Requirements:

• Strong portfolio showcasing both 2D & 3D design in the BTL/events/exhibitions domain.
• Proficiency in software like Adobe Creative Suite, CorelDRAW, 3ds Max, or similar.
• Ability to think creatively under tight deadlines.
• Prior experience in an activation/BTL agency is a must.
• 6–10 years of relevant experience.

Type: Full-time

Job Types: Full-time, Permanent

Benefits:

• Provident Fund

Experience:

• Events: 5 years (Preferred)

Work Location: In person