Role Overview
We're looking for a hands-on Art Director who can both develop bold creative concepts and execute them directly.
This is not a traditional role. If you're looking for a predictable, routine-driven position — this is not it.
We're looking for someone who thinks differently, challenges the expected, and pushes creative boundaries. Someone who can translate dopay's innovative positioning into fresh, non-conventional ideas, visuals, and executions that stand out.
You will own the idea and bring it to life yourself — across design, video, motion, and on-ground brand experiences.
You'll also be responsible for a 360° creative approach, ensuring all channels — digital and offline — are visually connected and aligned with dopay's brand framework and guidelines.
You'll play a key role in shaping dopay's visual presence across campaigns, social media, product communication, distribution touchpoints, and events — working closely with content, marketing, and product teams.
What You'll Do
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Develop creative concepts and visual ideas for campaigns and content
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Take ownership from concept to execution (hands-on)
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Build and maintain a 360° creative vision across all channels
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Ensure all outputs are connected, consistent, and aligned with dopay's brand framework
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Design and produce creatives across:
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Social media
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Paid media
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Website & landing pages
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Product launches & campaigns
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Define, evolve and create the social media art direction and visual framework
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Create scroll-stopping visuals optimized for performance
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Execute video editing, motion graphics, and animation
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Produce short-form videos, explainers, and product content
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Lead creative for on-ground presence, including:
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Distribution points across multiple governorates
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Event booths and brand activations
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Printed materials (flyers, brochures, handouts, whitepapers, and marketing collateral)
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Ensure a consistent brand experience across digital and physical touchpoints
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Collaborate with content creators and stakeholders to bring ideas to life consistently across all channels, ensuring a unified 360° brand experience
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Ensure all output aligns with dopay's brand identity and tone
Tools & Capabilities
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Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro, InDesign)
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Video editing & motion design
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Hands-on experience with AI tools such as:
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MidJourney
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Nano Banana
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Other generative AI tools
What We're Looking For
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Strong portfolio (campaigns, social, video, motion, and brand experiences)
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Ability to think conceptually and execute independently
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Experience in digital-first environments (agency, fintech, tech)
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Strong visual storytelling and attention to detail
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Comfortable working in a fast-paced, performance-driven environment
Key Competencies
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Strong creative thinking and concept development
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High attention to visual detail and storytelling
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Ability to work in fast-paced marketing environments
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Strong collaboration and communication skills
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Ability to balance creativity with performance-driven marketing needs