Assistant Brand Manager/Brand Strategist

Location: Defence Raya, DHA Phase 6, LAHORE
Job Type: Full time - Onsite
Job Timings: 10:00 AM to 07:00 PM
Working Days: Sunday to Thursday

Role Overview

The Assistant Brand Manager will support the development and execution of brand strategies that strengthen our positioning, drive awareness, and enable sales teams across key markets.

Key Responsibilities

• Assist in developing and executing annual brand and marketing plans based on in-depth market and competitor research.
• Manage day-to-day brand activities and ensure consistent execution across digital, social, and offline channels.
• Liaison with internal teams for content development, creative production, and campaign rollouts.
• Coordinate and support the sales team in developing communication and pitch materials, including sales decks, industry-specific demos, case studies, and research content.
• Monitor brand and campaign performance, track KPIs, and support data-driven decision-making.
• Contribute to events, manage internal & external stakeholders, and plan thought-leadership initiatives.
• Ensure brand guidelines are applied consistently across all touchpoints.

Required Experience & Skills

• 4+ years of experience in brand management
• Strong understanding of brand building, marketing communications, and digital marketing.
• Proven ability to execute brand and campaign plans with precision and speed.
• Strong research capability to support insight-driven marketing planning.
• Excellent communication, project management, and coordination skills.

Job Type: Full-time

Work Location: In person