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Campaign Management: Build, launch, and manage sponsored products, sponsored brands, and sponsored display campaigns.
Optimization: Perform daily bid adjustments, budget management, and keyword harvesting to ensure peak performance.
Keyword & Competitor Research: Identify high-converting search terms and monitor competitor strategies to capture market share.
Data Analysis: Monitor key performance indicators (KPIs) such as ACOS (Advertising Cost of Sales), TACOS (Total ACOS), CTR, and Conversion Rates.
A/B Testing: Design and execute experiments for ad copy, creative assets, and landing pages to improve engagement.
Reporting: Prepare weekly and monthly performance reports for senior management, highlighting wins, losses, and opportunities.
Inventory Coordination: Work closely with the supply chain team to align ad spend with stock levels.
Job Type: Full-time
Work Location: In person
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