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Assistant Manager - Events, Marketing & Communications
Contexte et environnement
- Suppliers: Marketing & Events Agencies
- Partners: Distributors, Customers, …
- Very highly competitive market, demanding customers.
- Different market conditions in various countries of operations.
- Digital savvy audience in UAE with high expectations in terms of UX/UI.
Framework:
- Creation of new solutions to problems encountered
- Implement instructions by optimizing processes
Nature of positions interactions:
- The position requires precise communication skills
- The position requires the ability to influence and convince
- The position requires negotiation skills
Activités
Summary:
Responsible for planning/executing company events, managing press relations and enhancing communication strategies targeted at different audiences. This position requires a strong background in event organization and coordination: Internal (Sales & Marketing Convention) and External (Majestic Mogul, B2B, Sponsorship events, Commercial/Industrial Trade Shows).
This role will also include the management of the ELF brand's online & offline visibility, and the development of marketing & digital engagement strategies to strengthen the brand’s presence and reputation within the company’s perimeter.
The Assistant Manager will collaborate closely with the regional office on innovation development.
Events:
Key point of contact for annual planned events, as per the approved annual Events Roadmap (Sales & Marketing Convention, Majestic Mogul convention, exhibitions, seminars, …), responsible for:
- Planning as per budget & timelines.
- Logistics coordination and on site management.
- Reporting & post-event analysis.
Sponsorship:
- Build sponsorship proposals highlighting benefits for TEMME.
- Make sure to follow the global approval process and finalize the contract.
- Engage with the selected sponsors to ensure the success of all planned activations.
- Report & analyse the sponsorship performance & ROI.
Communication:
- Internal communication:
- Plan & submit WAT news for the weekly EP & APME Zone Newsletter.
- Share the relevant success stories and Best practices within the affiliate and the zone.
- Press Release:
- Handle the affiliate's press relations and make sure to respect the global approval process for Press releases.
- Write, distribute, and manage press releases, media kits, and other PR materials.
- Brand & Product publications: Coordinate and execute the New Product Communication kits and other specific publications (calendars, diaries, …)
- Ensure all external communications are consistently reflecting TotalEnergies branding
Digital:
- Website: Responsible for content creation/management + SEO (editorial updates, blogs, Analytics review, ...), to be executed by the SEO agency.
- MyLubPortal: Manage & Animate the Distributor portal to ensure the engagement of our partners and work closely with the HO Digital Team & the distributors to develop useful functionalities and content.
- Support and promote ELF identity across all channels.
- Implement ELF Communication & Media strategy across covered markets
- Set up KPIs/channel to improve Brand awareness & conversions and oversee digital & communication campaigns.
- Social media: Responsible for content creation/management of ELF social media accounts across various social platforms.
- Develop the online visibility of our ELF Service Centres across performing online location management platforms.
- Propose and execute Digital activations/campaigns for ELF Key partners (Distributors & Service Centres)., as per agreed business plans.
Innovation:
- Being the innovation correspondent of the affiliate, attend webinars with head office on quarterly basis.
- Organize and plan an innovation day once a year by coordinating with other departments and external speakers.
- Ensure a high number of submissions across departments for new innovative ideas on quarterly basis.
HSSEQ & Compliance
- Strict adherence and compliance towards Group HSSEQ policy with high Quality of HSSEQ performance and complying with affiliate’s HSSEQ Policy, Procedures & specific rules & regulations applicable to the area of activity at all time.
- Participate in the training program to acquire HSSEQ knowledge and impart this training to colleagues as and when required by Management.
- Reporting of near misses, incidents, hazards & injuries to line Manager within the time frame as required by Quality, HSSEQ, Energy policies and Manuals.
- Participate in the investigation and analysis of incidents as and when required.
- Strict adherence to HSSEQ requirements with full authority to stop any operation for safety reasons.
- Comply with LIGHT VEHICLE USE & CONTROL HSEP 35
- Ensure full adherence to the company’s compliance program, its policies and procedures including economic sanctions and export control in all professional activities.
- Promptly notify the compliance officer/economic sanctions referent of any instances of noncompliance or violations of economic sanctions or export control that comes to my attention.
PURPOSES
- Comprehensive marketing and communication strategies.
- Digital tools management.
- Events Planning.
- Ensuring the best representation of the affiliate in terms of Innovation.
- PR activities and media relations to promote the company's initiatives and brand.
- Maintain up-to-date databases of media contacts.
- Collaborating with internal teams and external partners to ensure cohesive and impactful messaging.
- Adhering impeccably to the brand communication guidelines and ensuring precise execution on all comms assets.
- Adhering to compliance processes and guidelines specific to position’s roles and responsibilities.
- Demonstration of exemplary conduct, rigor, vigilance and professionalism regarding HSSEQ in all their activities.
Profil du candidat
Knowledge:
- Expertise in Marketing, Communication, PR and Events Management
Skills:
- Proven experience in event planning & Press Relations
- Creative & Highly Organized
- Proactive in taking initiatives
- Excellent Interpersonal skills
- Ability to manage multiple tasks simultaneously
- Digital tools: Drupal, Google Analytics, Piano Analytics, Hootsuite, Directus
- Presentation Skills: PPT, Canvas, …
- English, Level: Fluent
- Arabic, Level: Fluent
- French is an advantage
Education:
- MBA/ graduate degree in Marketing, Communication or relevant field.
Experience:
- 6+ Years of work experience working in Marketing, Communication or relevant field.
Informations supplémentaires
TotalEnergies is a major industrial player in energy and the energy transition. It is also a responsible employer and corporate citizen. That means we are doing everything we can to achieve a transition that is as just as possible for our employees, our stakeholders and society as a whole. Backed by our values of respect and solidarity, our strength and reliability, and a commitment to excellence and innovation, our Company is steadily implementing the ambition of carbon neutrality by 2050, together with society.
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