About the Role:
We are looking for a dynamic and strategic Asst. Manager Marketing to lead our brand growth initiatives and drive market expansion. The ideal candidate will be responsible for developing and executing integrated marketing strategies across digital and traditional platforms, managing campaigns end-to-end, and collaborating closely with internal teams and external partners.
Key Responsibilities:
- Build and execute marketing strategies to increase brand awareness and market share with clear objectives across multiple channels and segments
- Lead branding, advertising, and promotional campaigns from concept development to execution through BTL & TTL Channels to maximize market reach and engagement
- Analyse market trends, consumer insights & competitor activity
- Collaborate with sales, production, and relevant internal teams to plan and launch integrated marketing campaigns (digital, print, events, exhibitions, etc.)
- Plan, execute, and manage digital marketing strategies, including social media advertising, email marketing, display ads, SEO, and SEM
- Prepare detailed performance reports and analytics, tracking KPIs and ROI across all marketing initiatives
- Build and maintain strong relationships with agencies, vendors, and fabrication partners
- Manage participation in trade shows, exhibitions, and events, from planning through execution
- Develop and manage marketing collateral, including company profiles, brochures, catalogues, social media content, and corporate giveaways
Required skills and qualifications:
- Proven experience at least 2+ years in a similar role and in a similar industry or Building Material, Construction and Real State experience will be preferred
- Bachelor’s Degree in Marketing, Advertising, Media Science, or another relevant field
- Strong understanding and In-depth knowledge of current digital trends
- Excellent communication, project management, and stakeholder coordination skills
- Ability to manage multiple projects in a fast-paced environment
· Proficiency in photo and video editing software would be a plus
What We Offer:
- Opportunity to lead impactful marketing initiatives
- Collaborative and growth-oriented work environment
- Competitive salary and benefits
Job Type: Full-time
Work Location: In person