Assistant Manager Public Relations

Job Details

Country: UAE

City: Dubai

Industry: Hospitality

Function: Public Relations and Communications

Job Type: Full-time

Key Responsibilities

• Support the Manager, Public Relations (GCC and MENA) in implementing strategic PR plans that enhance Atlantis Dubai s brand positioning across regional markets.
• Manage media outreach, press materials, and PR content creation in both Arabic and English.
• Develop and maintain relationships with key media, influencers, and digital content creators across GCC and MENA countries.
• Assist in organizing press trips, media events, and influencer collaborations to promote the resort s offerings, including rooms, dining, wellness, marine experiences, and entertainment.
• Monitor and report media coverage, analyzing campaign performance and ROI.
• Support in crisis communications planning and brand reputation management.
• Collaborate with internal stakeholders to ensure brand messaging is consistent and aligned across all communications.
• Stay informed on industry trends, competitor activities, and market insights to identify new opportunities.
• Manage PR administrative tasks including media lists, content calendars, and budget tracking.

Skills Set

• Public Relations and Media Management
• Arabic-English Bilingual Communication
• Content Writing and Press Material Development
• Media Event and Influencer Management
• Crisis and Reputation Management
• Strategic Planning and Campaign Execution
• Market Research and Trend Analysis
• Stakeholder and Partner Relations