Associate Backlink Specialist

Job Title: Backlink Specialist

Location: Lahore (Onsite/Remote)

Experience: 2 years

Employment Type: Contract (6 months)

Summary:

We are looking for an experienced Backlink Specialist to join our team on a 6-month contract. The ideal candidate will be responsible for generating high-quality backlinks and supporting overall SEO strategies to improve website visibility and domain authority. This role requires a detail-oriented, proactive, and strategic professional.

Key Responsibilities:

1. Link Generation & Outreach

• Generate 900 high-quality backlinks over the contract period.
• Conduct research to identify authoritative and relevant websites for link opportunities.
• Outreach to webmasters, bloggers, and relevant platforms to acquire backlinks.
• Build relationship-based backlinks through guest posting, collaborations, and partnerships.
• Monitor competitor backlink profiles and identify opportunities for improvement.

2. Content & SEO Support

• Collaborate with the content team to ensure content is optimized for link-building opportunities.
• Suggest content or topics for guest posts or linkable assets.
• Ensure anchor text optimization and diversity in backlinks.

3. Link Analysis & Monitoring

• Monitor existing backlinks to ensure relevance, quality, and compliance with SEO best practices.
• Analyze the impact of backlinks on website performance and search engine rankings.
• Use SEO tools (Ahrefs, SEMrush, Moz, etc.) to track backlinks and identify broken or toxic links.

4. Reporting & Documentation

• Maintain detailed reports of links generated, outreach done, and progress toward targets.
• Provide insights and recommendations to improve link-building efficiency and effectiveness.

5. Collaboration & Strategy

• Work closely with the SEO and marketing teams to align link-building efforts with overall SEO strategy.
• Stay updated with the latest SEO and backlinking trends and algorithm updates.

Skills Required:

• Minimum 2 years of experience in backlink building / SEO.
• Strong understanding of SEO and link-building best practices.
• Experience with outreach, link-analysis, and SEO tools (Ahrefs, SEMrush, Moz, etc.).
• Ability to generate high-quality, relevant, and diversified backlinks.
• Excellent research, communication, and organizational skills.
• Detail-oriented, target-driven, and able to work independently.

Qualifications:

• Bachelor’s degree in Marketing, IT, or a related field (preferred).
• Proven track record in building backlinks and improving SEO performance.

Why Join Us:

• Work on a results-driven SEO campaign with clear targets.
• Collaborate with a dynamic digital marketing team.
• Directly contribute to improving website visibility and domain authority.
• Flexible work environment with potential contract extension based on performance.
• Opportunity to enhance skills in link-building, SEO strategies, and digital marketing.

Number of positions :

1

Job Type: Contract

Work Location: In person