Associate Director of Industry Partnerships

Be the change. Join the world’s most visionary developer.

Red Sea Global (RSG) is showing that there is a better way to positively shape the places we live, work and travel.

We are purpose-driven and committed to people and planet. Our transformative programs are a driving force to achieving Vision 2030, as well as leading the world towards regenerative tourism.

Join RSG and be part of the positive change for Saudi Arabia and the world.

Job Purpose:

• We are seeking a highly experienced and strategic Associate Director of Industry Partners to join our growing team for Red Sea Global’s Tourism Marketing Team.
• In this senior role, you will be responsible for enhancing, managing and developing new key partnerships with key stakeholders within the tourism ecosystem both locally and globally.
• You will work to expand our global network, identify new business opportunities, and strengthen relationships that drive revenue and deliver exceptional experiences for our clients.
• The ideal candidate will have a strong background in tourism, sales, and partnership management, with a proven ability to develop mutually beneficial relationships and negotiate deals that support business growth.

Job Responsibilities:

Partnership Development & Strategy

• Support the Director in the development of a comprehensive partnership strategy that aligns with The Red Sea and AMAALA destinations growth objectives, target segments and markets, and long-term business goals.
• Identify, pursue, and secure new strategic partnerships with key tourism industry stakeholders and partners, both locally and globally.
• Negotiate and formalize partnership agreements and MOU’s, ensuring mutually beneficial terms and performance metrics.
• Build and maintain strong, long-lasting relationships with existing and potential partners to maximize collaboration opportunities and long-term business value to drive and increase visitor flow.

Market Expansion & Business Development

• Drive market expansion by identifying high-potential regions and markets for new partnerships (both domestic and international).
• Stay abreast of industry trends, emerging markets, and competitors to identify new opportunities for growth and differentiate our offerings.

Partner Management & Support

• Oversee the onboarding, training, and support of new partners, ensuring smooth integration into our operations and brand guidelines.
• Act as the primary point of contact for key partners on the management and reporting streams, providing exceptional service and resolving issues to maintain strong relationships.
• Monitor and manage partner performance against agreed KPIs, adjusting strategies and negotiations as needed to optimize results.

Sales Enablement & Revenue Growth

• Work closely with the sales and marketing teams to develop co-branded campaigns, joint promotions, and cross-selling initiatives to drive bookings and revenue.
• Analyze performance data from partnerships and sales campaigns, identifying areas for improvement and new opportunities for revenue generation.

Marketing Collaboration & Branding

• Collaborate with the marketing team to co-create digital and traditional marketing campaigns aimed at increasing brand visibility and attracting new customers through our partnerships.
• Ensure that all partnership marketing materials align with the company’s brand standards and objectives, while also highlighting the unique selling points of each partner.

Reporting & Analytics

• Provide regular reports to senior leadership on the performance of partnerships, including key metrics such as sales, bookings, lead generation, and partner satisfaction.
• Use data and feedback to assess the effectiveness of each partnership, adjusting strategies and activities accordingly.
• Prepare business reviews and strategic recommendations for key partners to ensure alignment and maximize the overall impact of the partnership.

Job Requirements:

• Academic Qualifications: Bachelor’s degree in Tourism, Business Administration, Marketing, or a related field.
• Years of Experience: 8+ years of experience in tourism partnerships, business development, or sales, ideally within a Destination Management Company (DMC), tour operator, or travel agency.

Preferred Qualifications:

• Experience with international tourism markets and global partnerships.
• Advanced knowledge of destination marketing, sales strategies, and promotional campaigns.
• Fluency in additional languages (e.g., Spanish, French, German, Mandarin) is a plus.
• Familiarity with travel technology platforms, booking systems, and digital marketing tools.
• Master’s degree in Business, Marketing, or a related field.

Personal Attributes:

• Strong leadership skills with the ability to inspire and collaborate with cross-functional teams.
• Strategic thinker with an entrepreneurial mindset, able to identify and capitalize on business opportunities.
• Results-driven, with a focus on achieving measurable outcomes and driving growth.
• Excellent interpersonal skills and the ability to establish rapport with diverse stakeholders.
• Proactive, adaptable, and able to thrive in a fast-paced, dynamic environment.
• Passionate about tourism and creating exceptional travel experiences for clients.

Technical Competencies:

• Strategic Partnership Development - Advanced
• Cross functional leadership and collaboration - Advanced
• Stakeholder and partner engagement - Advanced
• Tourism brand integration - Advanced
• Innovation & Market Insight in the Tourism Industry - Advanced

Disclaimer

• This job description outlines the core responsibilities of the role but is not exhaustive. Additional tasks related to the broader department may be assigned as required. This document does not represent an employment contract.

For more information about Red Sea Global, visit:

• Website: https://www.redseaglobal.com/en
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