Automotive Reporter

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Gannett Co., Inc. (NYSE: GCI) is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a scalable, growth focused media and digital marketing solutions company. We endeavor to deliver essential content, marketing solutions, and experiences for curated audiences, advertisers, consumers, and stakeholders by leveraging our diverse teams and suite of products to enrich the local communities and businesses we serve. Our current portfolio of trusted media brands includes the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom. Our digital marketing solutions brand, LocaliQ, uses innovation and software to enable small and medium-sized businesses to grow, and USA TODAY NETWORK Ventures, our events division, creates impactful consumer engagements, promotions, and races. Gannett open roles are featured on various external job boards. When applying to a position at Gannett, you should be completing an application on Gannett Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.gannett.com

Gannett is seeking a consumer-focused Automotive Reporter to join our national cars coverage team. This journalist will create compelling, audience-driven content that explores the past, present, and future of automobiles in the U.S.

We’re looking for a car enthusiast with strong storytelling skills and a deep understanding of how to serve one or more of these key audience segments:

• Auto shoppers and buyers
• Auto owners and maintainers
• Auto enthusiasts and hobbyists

This role supports Gannett’s strategic goal of growing engaged audiences through high-quality, platform-optimized automotive content. You’ll work closely with editors and reporters across the network to deliver timely, relevant, and innovative coverage that resonates with readers on multiple platforms.

This is a full-time, benefits-eligible position. The role is remote, though candidates may also be based in a Gannett local market.

Responsibilities:

• Report and write stories that serve consumer needs and interests across the automotive space
• Pitch timely ideas based on trends, news, and audience demand
• Create content optimized for newsletters, search, and social media
• Collaborate with editors and reporters across the network to amplify reach
• Balance quick-turn news with enterprise features and long-form projects
• Build and maintain relationships with sources across the automotive industry
• Monitor performance metrics and adjust strategies to improve engagement

What You’ll Need to Thrive:

• A passion for cars and car culture
• Strong writing, reporting, and multimedia storytelling skills
• Familiarity with SEO, social media best practices, and audience analytics
• Ability to work independently and collaboratively in a fast-paced environment
• Clear, concise writing that avoids jargon and connects with readers
• Creative ideas for engaging coverage across platforms

Requirements:

• Proven experience in journalism, content creation, or digital media
• Excellent news judgment and communication skills
• Experience covering automotive topics or consumer-focused reporting (preferred)
• Video production or editing skills (preferred)
• Knowledge of newsletter strategy and performance metrics (preferred)
• Employment is contingent on passing a post-offer, pre-employment background check

Performance Metrics

• Growth in audience engagement across target segments
• Search and social referral performance
• Newsletter open and click-through rates
• Timeliness and relevance of coverage
• Collaboration and contribution to team goals

Application Instructions:

We’re eager to learn more about you and how you’d approach this role. When applying, please upload a single PDF document that includes:

Completing these steps ensures your application receives the highest consideration.

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The hourly rate for this role will range between $24.28 and $37.94. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable.