B2B Marketing Manager

Key Responsibilities

• Develop and implement B2B marketing strategies to grow the partner network
• Identify and approach study abroad consultants, IELTS/PTE institutes, and educational institutions
• Plan and manage B2B campaigns across LinkedIn, Meta, email, and direct outreach
• Organize seminars, university meet-ups, webinars, and partner engagement events
• Create B2B marketing materials such as pitch decks, brochures, and onboarding kits
• Coordinate with internal teams (Admissions, Counsellors, Filing Team) to ensure smooth partner onboarding
• Track and report on partner acquisition, engagement, and performance metrics
• Maintain and optimize B2B lead tracking through CRM systems

Requirements

• 3–5 years of experience in B2B marketing
• Experience in education, study abroad, or EdTech preferred
• Strong communication and presentation skills
• Experience with CRM systems and digital marketing campaigns
• Ability to plan events and manage partner relationships

Job Type: Full-time

Pay: ₹35,000.00 - ₹65,000.00 per month

Work Location: On the road