Branch Manager - Wholesale

Job Purpose:

To oversee the complete operations of the wholesale branch, ensuring sales growth, efficient inventory management, customer satisfaction, and team performance in line with company objectives.

Key Responsibilities:

1. Sales & Business Development

• Achieve monthly and yearly sales targets.
• Drive wholesale business growth (retailers, restaurants, bulk buyers).
• Develop new customer base and expand existing accounts.
• Monitor market trends, competitor pricing, and demand patterns.

2. Branch Operations Management

• Manage day-to-day branch operations efficiently.
• Ensure proper stock availability and product display.
• Maintain smooth coordination between sales, warehouse, and logistics.
• Ensure compliance with company policies and procedures.

3. Inventory & Stock Control

• Monitor stock levels and avoid shortages/overstocking.
• Ensure FIFO (First In First Out) and proper stock rotation.
• Reduce wastage, expiry, and damages.
• Conduct regular stock audits and reconciliation.

4. Team Management

• Supervise sales staff, tele-sales team, and warehouse employees.
• Assign targets and monitor individual performance.
• Conduct training and development for staff.
• Maintain discipline, attendance, and productivity.

5. Customer Relationship Management

• Build strong relationships with key wholesale customers.
• Handle customer complaints and resolve issues promptly.
• Ensure high service standards and customer retention.

6. Financial & Cost Control

• Monitor branch expenses and profitability.
• Ensure proper billing, invoicing, and cash handling.
• Coordinate with finance for collections and credit control.
• Control operational costs and improve margins.

7. Compliance & Safety

• Ensure compliance with municipality and food safety regulations.
• Maintain hygiene standards in warehouse and sales areas.
• Follow health & safety guidelines.

8. Reporting & Analysis

• Prepare daily, weekly, and monthly sales reports.
• Analyze KPIs and suggest improvements.
• Report branch performance to management.

Key KPIs:

• Sales revenue & growth
• Gross margin
• Stock turnover ratio
• Customer acquisition & retention
• Wastage / expiry percentage
• Team productivity

Qualifications & Requirements:

• Bachelor’s degree in Business / Commerce or related field.
• 5–8 years of experience in FMCG wholesale/retail operations.
• Strong leadership and team management skills.
• Good knowledge of inventory systems and ERP/CRM tools.
• Excellent communication and negotiation skills.

Job Type: Full-time

Pay: AED4,000.00 - AED5,000.00 per month