Brand and marketing Specialist

Key Responsibilities

Social Media & Digital Marketing

• Manage and grow the salon’s Instagram, TikTok, and other social platforms.
• Create engaging before-and-after posts, Reels, and stories aligned with brand aesthetics.
• Plan, execute, and monitor paid social media campaigns (Instagram, TikTok, Google, etc.).
• Track campaign performance and provide monthly reports on engagement, leads, and ROI.

Influencer & Collaboration Marketing

• Research, contact, and coordinate with local micro-influencers and beauty content creators.
• Manage influencer partnerships — from proposal to content delivery and performance tracking.
• Build long-term collaborations with gyms, schools, universities, and government entities in nearby areas (Arjan, Al Barsha South, Motor City, etc.).
• Initiate and maintain brand collaborations with loyalty programs such as Esaad, Fazaa, and Emirates Platinum.

Community Engagement & Brand Visibility

• Develop promotional campaigns for special offers, seasonal packages, and new treatments.
• Ensure consistent brand image, tone, and quality across all communications.
• Work closely with the salon team to capture real-time content of client transformations and salon activities.
• Represent the salon in community events and local marketing initiatives.

Job Types: Full-time, Part-time

Pay: AED3,000.00 - AED4,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Marketing : 3 years (Preferred)