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Brand and marketing Specialist

JOB_REQUIREMENTS

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Key Responsibilities

Social Media & Digital Marketing

  • Manage and grow the salon’s Instagram, TikTok, and other social platforms.
  • Create engaging before-and-after posts, Reels, and stories aligned with brand aesthetics.
  • Plan, execute, and monitor paid social media campaigns (Instagram, TikTok, Google, etc.).
  • Track campaign performance and provide monthly reports on engagement, leads, and ROI.

Influencer & Collaboration Marketing

  • Research, contact, and coordinate with local micro-influencers and beauty content creators.
  • Manage influencer partnerships — from proposal to content delivery and performance tracking.
  • Build long-term collaborations with gyms, schools, universities, and government entities in nearby areas (Arjan, Al Barsha South, Motor City, etc.).
  • Initiate and maintain brand collaborations with loyalty programs such as Esaad, Fazaa, and Emirates Platinum.

Community Engagement & Brand Visibility

  • Develop promotional campaigns for special offers, seasonal packages, and new treatments.
  • Ensure consistent brand image, tone, and quality across all communications.
  • Work closely with the salon team to capture real-time content of client transformations and salon activities.
  • Represent the salon in community events and local marketing initiatives.

Job Types: Full-time, Part-time

Pay: AED3,000.00 - AED4,000.00 per month

Education:

  • Bachelor's (Preferred)

Experience:

  • Marketing : 3 years (Preferred)

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