Brand Manager

Job Summary:

The Brand Manager will be managing the Kudu Brand from marketing strategy to campaign execution.

Job Responsibilities:

• Brand Strategy: Crafting and executing innovative marketing campaigns that capture our unique story and connect with our community.
• Trend Analysis: Staying ahead of trends and consumer preferences to keep our campaigns fresh and exciting.
• Collaborative Innovation: Collaborating with stakeholders to launch new dishes that excite and delight our customers.
• Social Engagement: Collaborating with the social media team and developing engaging content that showcases our culture and drives customer interaction.
• Performance Tracking: Measuring the impact of the strategies and optimizing them to achieve tangible results.
• Agency Management: Managing the relationship with the Creative Agency.

Required Qualification, Experience, and Skills:

• Bachelor’s degree in marketing or in business with a concentration in marketing
• Expert knowledge about marketing and related subjects (advertising, market research, consumer behavior, marketing analytics) culled from years of hands-on experience in the industry and in the marketing field.
• Five+ years’ experience in the Restaurant industry and/or Advertising industry in Saudi Arabia
• Business savvy with a commercial mindset
• Ability to multitask
• Excellent written and verbal communication skills (Arabic and English)
• Good knowledge in preparing reports and cost calculation
• Research and analytical skills
• A willingness to listen
• Ability to think creatively and innovatively
• Budget-management skills and proficiency
• Professional judgment
• Analytical skills to forecast and identify trends and challenges
• Familiar with the latest trends, and technologies including graphic design, production and AI