Brand Manager & Content Writer

Job Title: Brand Manager & Content Writer

Job Summary:
We are seeking a creative and strategic professional to manage brand positioning while producing compelling content across multiple platforms. This role combines brand strategy with hands-on content creation to enhance brand awareness, engagement, and consistency.

Key Responsibilities:

• Develop and execute brand strategies to strengthen market positioning and identity
• Create high-quality content for digital platforms, including websites, blogs, social media, email campaigns, and marketing materials
• Ensure brand voice, tone, and messaging are consistent across all channels
• Plan and manage content calendars aligned with marketing goals
• Conduct market research and competitor analysis to inform branding and content strategies
• Collaborate with design, marketing, and product teams to deliver integrated campaigns
• Monitor content performance (SEO, engagement, conversions) and optimize accordingly
• Manage brand guidelines and ensure adherence across all communications

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or related field
• Proven experience in brand management and content writing/copywriting
• Strong writing, editing, and storytelling skills
• Understanding of SEO, digital marketing, and social media trends
• Ability to think strategically while executing tactically
• Excellent communication and project management skills
• Familiarity with analytics tools (e.g., Google Analytics) and content management systems

Job Type: Full time, On-site

Timings: 1 PM - 10 PM

Working Days: Mon - Friday

Location: Tariq Road, Karachi

Drop resume on: rabia.qaiser@aisquare.io

Pay: Rs80,000.00 - Rs120,000.00 per hour

Expected hours: 45.0 per week

Work Location: In person