brand manager II, North American Coffee Partnership

Now Brewing – brand manager II, North American Coffee Partnership! #tobeapartner

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.

In this role, you will support brand strategy and marketing communications for the North American Coffee Partnership (NACP) – a joint venture run by Starbucks Coffee Company and PepsiCo. This role will infuse scaled, digital marketing expertise into marketing plans across the full NACP portfolio.

You will leverage a deep understanding of social media platforms, algorithms, and analytics to drive impactful, data‑informed campaigns that strengthen brand performance and engagement across North America.

We are seeking a digitally minded marketer who is energized by collaborating across teams and functions to build new media and social marketing muscles. A successful candidate will demonstrate a range of experience to help shape and influence key topics such as:

• Drive execution of earned creator-first strategies: Provide thought-leadership to influence creator and social-first mindset across key marketing campaigns
• Partner with the NACP Comms Director to tap into and drive impact through in-house social marketing centers of excellence and agency relationships
• Deliver owned channel strategy: Identify priority platforms and handles that the NACP should be included on and provide the roadmap to content development and key KPIs
• Envision and execute social first pilots which may include social commerce, creators at scale, etc; define KPIs and report on results
• Shape a cultural POV and define its value for the NACP: Determine tactics to drive real-time responsiveness and relevancy with key cohorts, timeframes, or synergies with coffeehouse/beans

We’d love to hear from people with:

• Progressive experience in brand marketing, 6-10 years
• Project leadership in a cross-functional environment, 6-10 years
• Experience managing others, 3+ years
• MBA Strongly preferred

As a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools. Additionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities. You will also have access to backup care and DACA reimbursement. Starbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to starbucksbenefits.com.

• If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above. For roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above.

The actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate.

We believe we do our best work when we're together, which is why we're onsite four days a week

Join us and inspire with every cup. Apply today!

Starbucks Coffee Company is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or protected veteran status, or any other characteristic protected by law.

Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.

Starbucks Coffee Company is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at applicantaccommodation@starbucks.com or 1(888) 611-2258.