Brand Manager (Onsite, Lahore, PKR Salary)

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Requirements:

Bachelors degree in Marketing, Business, or a related field
6+ years of experience in brand or marketing roles within digital platforms, marketplaces, or consumer-facing businesses
Strong understanding of digital-first branding, customer experience, and product-led growth
Experience in PropTech and tech-enabled services is a strong plus
Exposure to working in or with MNC environments is preferred
Excellent communication, leadership, and stakeholder management skills
Ability to use data, consumer insights, and market trends to guide brand decisions

Responsibilities:

Develop and execute brand strategies aligned with business growth and platform adoption objectives
Drive clear and differentiated brand positioning across digital products, campaigns, and customer journeys
Ensure consistent brand identity across websites, mobile apps, performance campaigns, and communications
Partner with product, growth, sales, and customer experience teams to translate offerings into compelling brand narratives
Lead brand campaigns, product launches, and always-on communication initiatives
Leverage consumer insights, market intelligence, and performance data to continuously refine brand strategy
Manage creative agencies and cross-functional stakeholders to deliver high-impact brand outcomes

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