Bridal Consultant/Stylist/Catalyst

Introduction

At DAZZLES, the Bridal Catalyst is more than a stylist - they are a memory maker, a

relationship builder, and a graceful orchestrator of both emotion and opportunity.

The Bridal Catalyst leads the bridal journey not just through styling excellence, but by

emotional intelligence, relationship building, and thoughtful commerce unlock - ensuring every

client feels seen, supported, and celebrated.

PREP (Preparation)

1. Conduct personal grooming checks to ensure calm, graceful, emotionally available

appearance.

2. Prepare the bridal floor environment: soothing visual merchandising, comfortable

seating, thoughtful refreshments.

3. Revise client profiles with emotional touchpoints: upcoming wedding events, family

involvement, cultural nuances.

4. 5. Organize pre-briefs with team stylists for assigned client journeys.

Set emotional readiness - ensuring calm mind, patience, and relational service energy.

PROCESS (Operations)

1. Lead the CCS flow (Client Profiling, Consulting, Styling) with high emotional

sensitivity:

2. 3. 4. 5. 6. Profiling: Active listening, silent observation, emotional mapping.

Consulting: Gentle suggestions based on cues, building comfort slowly.

Styling: Inspire joy and confidence without overwhelming choices.

Manage client emotional arc: Anxiety to Smile to Warmth to Joy to Laughter.

Handle family dynamics: Respect all, prioritize the bride.

7. Use soft gestures: offering water, affirming moments, introducing humour when

appropriate.

8. 9. Avoid sensitive topics (skin tone, body shape, price pushing) completely.

Document emotional and factual CRM data live.

1POST (Results)

1. Submit daily objective service reports (commerce movement, trial records) and

subjective emotional notes.

2. Update CRM thoroughly: client emotional profiles, family notes, triggers.

3. Compile all bridal client journeys into a Sample Client Pool monthly.

4. Analyse service patterns and create a Trend Analysis and Action Forecast Report:

5. Buying trends

6. Emotional hesitation patterns

7. Commerce closure timeframes

8. Successful upsell and cross-sell touchpoints

9. Recommend next actions for improving emotional flow, service personalization, and

commerce enhancement.

Balancing Emotions and Commerce

1. The bridal journey is a door opener to a lifetime relationship.

2. While emotions drive the experience, unlocking commerce potential gently and

intelligently is key to client delight and long-term loyalty.

3. Focus on relational commerce - natural upsell of trousseau, jewellery, family outfits

only after building emotional trust.

4. Understand that full conversion may happen on Day 1 or through gradual, elegant

follow-ups.

5. Document every opportunity clearly but non-intrusively.

Job Type: Full-time

Pay: ₹35,000.00 - ₹45,000.00 per month

Benefits:

• Food provided
• Provident Fund

Work Location: In person