Business Development Analyst - Merchandising

Overview:

Responsible for tracking and analyzing the performance of the organized trade, ensuring that the
sales plan is achieved, and the customer base is expanded as set in plan.

Responsibilities:

• Responsible for Merchandising for OT channel “Trainings – hiring etc...”
• Developing and building positive relationships with Organized Trade store managers to support the achievement of forecasted volume targets.
• Ensure presenting, signing and implementing Merchandising planogram agreements by customer by outlet as per the guidelines to achieve superior in store presence.
• Category Management Execution across channels.
• Monitoring in-store execution standards such as product availability, shelf share, planogram compliance, and promotional displays.
• Conduct regular market visits to assess execution quality and identify gaps, spending 60% of his time in the market.
• Following up the execution and logistics of OT activities to ensure product availability, proper utilization of communication-merchandising tools, and solving all relevant logistical problems.
• Implement monthly initiatives as per the initiatives road map to ensure successful implantation in 100% of the outlets
• Develop a series of in-store reports that include the following:

o Out Of Stocks Report
o Competition Report
o Pricing Study

• Ensure Coolers/Racks deployment compliance with Company Policy.

Qualifications:

• 3-5 years of experience and experience in Modern Trade/SMM is required
• Execution & operating with business strategies.
• Strong negotiation & Stakeholder management skills
• Ability to work cross function/ Build strong positive relationships with peers and business.
• Integrity – Project management skills