Business Development Executive (Email Outreach)

Job Title: Business Development Executive (Email Outreach)

Job Type: Full-Time (Onsite)
Location: Head Office – 3rd Floor, CEMTECH, NSTP (NUST), Islamabad
Work Schedule: Monday to Friday + 1 Saturday per month
Timings: 8:00 PM – 5:00 AM (Night Shift)

Key Responsibilities:

• Create high-converting cold email Copies / templates, sequences, and follow-ups.
• Use outreach and outbound tools (Apollo, Instantly, Lemlist, HubSpot, Google Workspace etc.) for campaign execution and optimization.
• Segment and personalize outreach based on industry, persona, and buyer intent.
• Improve open rates, reply rates, and booked meetings through data-driven experimentation.
• Manage conversations with prospects and transition them to the next stage of the sales funnel.
• Conduct A/B tests on subject lines, messaging, Email templates and CTAs.
• Maintain updated lead lists with consistent follow-ups.
• Collaborate with Sales, Content, and Marketing teams for messaging alignment.
• Write winning proposals for upwork and other social media / freelance platforms.
• Record Loom videos when needed to explain offers, pitches, or outreach campaigns.

Provide weekly performance insights and conversion reports.
Requirements:

• Prior experience in email outreach, cold emailing, client prospecting, or outbound sales.
• Preferred Experience in the marketing or IT services industry.
• Strong English communication skills: both written and verbal.
• Ability to record clear, structured Loom videos for client communication, walkthroughs, or follow-ups.
• experience with tools like Apollo, Instantly, Lemlist, Mailshake, Mailchimp, HubSpot etc.
• Good understanding of buyer psychology and conversion-driven copywriting.
• Familiarity with outbound frameworks (AIDA, PAS, value-based outreach) is a plus
• Strong organizational skills with the ability to run multiple campaigns simultaneously.

Graduate: Bachelor’s degree in Business, Marketing, Communication, or related fields (preferred but not mandatory).
Perks & Benefits:

• Salary : (Based on Skillset) + Plus Sales Commission. (Negotiable for experienced candidates)
• Monthly and quarterly performance bonuses.
• Skill development and specialized outreach / sales training.
• Recognition and rewards for high performers.

Job Type: Full-time

Pay: Rs70,000.00 - Rs100,000.00 per month

Application Question(s):

• Do you have prior experience in email outreach or cold emailing?
• Have you worked on outbound lead generation or client prospecting before?
• Do you have experience using outreach tools such as Apollo, Instantly, Lemlist, HubSpot, Mailshake, or similar?
• Have you ever created cold email copies, sequences, and follow-ups yourself?
• Are you comfortable recording Loom videos for outreach, explanations, or follow-ups?
• This is a full-time onsite night-shift role (6:00 PM – 3:00 AM) in Islamabad. Are you comfortable with this schedule?
• Do you have experience with A/B testing (subject lines, email copies, CTAs)?

Work Location: In person