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Role Overview:
The Business Development Manager (BDM) will play a pivotal role in driving growth and
revenue for the organisation within the training sector. This individual will be
responsible for identifying, developing, and nurturing strategic business partnerships
to expand the company's market share and reach.
Key Responsibilities:
● Market Research and Analysis: Conduct in-depth market research to identify
emerging trends, competitor activities, and potential business opportunities
within the training sector.
● Business Development Strategy: Develop and implement a comprehensive
business development strategy aligned with the organisation's overall goals.
● Client Acquisition: Actively seek out and engage with potential clients, including
corporate organisations, educational institutions, and government agencies.
● Relationship Management: Build and maintain strong relationships with clients,
partners, and industry stakeholders.
● Proposal Development: Prepare compelling proposals and presentations to
showcase the company's training solutions and value proposition.
● Sales Pipeline Management: Track and manage the sales pipeline, ensuring timely
follow-up and closure of deals.
● Negotiations: Negotiate contracts and pricing terms with clients to maximise
revenue and profitability.
● Team Collaboration: Collaborate with internal teams, including sales, marketing,
and operations, to ensure effective delivery of training programs.
● Performance Tracking: Monitor and analyse key performance indicators (KPIs) to
measure the success of business development activities.
● Continuous Improvement: Identify areas for improvement and implement
strategies to enhance the business development process.
Qualifications and Skills:
● Bachelor's degree in business administration, marketing, or a related field.
● Proven experience in business development or sales within the training sector.
● Strong understanding of the training industry and its key players.
● Excellent communication and interpersonal skills.
● Ability to build and maintain strong relationships with clients.
● Strong negotiation and persuasion skills.
● Proficient in using CRM software and other sales tools.
● Analytical and problem-solving skills.
● Self-motivated and results-oriented.
Additional Requirements (Preferred)
● Master's degree in business administration or a related field.
● Certification in sales or business development.
● Experience in a start-up or fast-paced environment.
● Fluency in multiple languages.
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