Role Purpose
A commercially driven relationship builder, who can manage the sales lifecycle, from prospecting to partnership growth, while acting as a trusted advisor, value architect, and strategic account leader.
The
Business Development Officer
is responsible for driving revenue growth by managing the full commercial lifecycle, from prospecting and lead qualification to relationship building, solution selling, proposal development, negotiation, closing, and ongoing client lifecycle management.
The role blends both Lead Generation and Sales / Business Development responsibilities, ensuring a seamless transition from early prospect engagement to long-term strategic partnership management.
CORE ROLE OBJECTIVES
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Pipeline: Build, manage, and convert a strong pipeline of qualified opportunities.
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Relations: Develop trust-based, long-term client relationships.
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Trustworthy Person: Understand client challenges and position tailored solutions.
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Commercial Pro: Lead proposals, financial coordination, negotiation, and deal closing.
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Inclusive Ownership: Ensure accurate CRM reporting across all sales lifecycle stages.
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Association: Support onboarding & handover to delivery teams while retaining account ownership.
Key Responsibilities
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Prospecting & Lead Generation
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Conduct structured market research and targeting (industry, company size, revenue)
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Generate leads via direct outreach, campaigns, events, partnerships, and referrals.
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Develop strategies to qualify prospects (budget, timeline, decision makers, & needs)
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Enter and maintain all leads & activities in the CRM with complete accuracy
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Collaborate with all functions to ensure smooth handover of qualified leads
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Initial Outreach & Relationship Building
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Conduct first contact calls and client meetings with structured agendas.
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Profile and deeply understand client challenges, goals, timelines, and constraints.
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Position the organization as a strategic partner — not only a service provider.
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Document all interactions and client intelligence in CRM & in writing.
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Solution Presentation & Proposal Ownership
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Lead drafting of tailored technical proposals in alignment with client needs.
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Coordinate with operations for financial costing and pricing.
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Manage proposal reviews and internal approvals (Finance, Ops, Management).
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Maintain proposal status and documentation in CRM.
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Negotiation, Deal Closing & Contracting
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Manage negotiations with clients, protect profitability, & drive deal closing.
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Coordinate contract formation and legal documentation.
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Update CRM / ERP stages to Won / Lost with complete justification.
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Re-initiate proposal cycle when revisions are required.
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Client Onboarding & Relationship management
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Lead smooth transition from sales to delivery teams, handover deal documents to delivery (technical & financial proposal, contract, client details).
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Participate in kickoff & onboarding communication.
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Maintain relationship with client for cross-selling, renewals, satisfaction & follow-ups.
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Act as long-term account owner and strategic advisor.
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Reporting, Performance & Market Intelligence
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Track KPIs, revenue targets, win/loss ratios & pipeline performance.
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Maintain accurate forecasting and sales reporting.
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Analyze client feedback & satisfaction trends.
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Identify growth opportunities within accounts.
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Monitor competition and market dynamics.
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Continuously refine approach using data-driven insights.
Required Skills & Competencies
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Strong consultative selling capability
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Relationship-oriented communication style
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Business acumen and negotiation maturity
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Experience with proposals & financial structuring
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Structured follow-up and discipline
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Excellent reporting and documentation habits
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Ability to collaborate across operations, finance & leadership
Preferred Experience & Competences
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Previous Business Development experience with 3+ years as in the sales field.
- B.Sc. Degree in Business Administration or any other related field.
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Business development / sales in agency, consulting, digital, or services sectors
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Existing active network of customers within the assigned sector/region
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Experience working with enterprise/government clients & vendor portals
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Proven track record in closing complex, multi-stakeholder deals
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Strong and diplomatic personality to handle clients and change requests.
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CRM / ERP pipeline management expertise
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Articulate and well accustomed to a client facing role.
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Willingness and ability to travel.
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Strong team spirit.