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Business Development & Program Manager – Training & Career Services

The Business Development & Program Manager will be responsible for selling and managing corporate/student trainings and career counselling workshops. This role combines sales, relationship management, and program execution. The individual will drive revenue through training and counselling programs while also ensuring high-quality delivery and client satisfaction.

Key Responsibilities

1. Sales & Business Development

· Identify, target, and onboard corporate clients, universities, colleges, and institutes for:

· Professional and corporate trainings

· Student career counselling workshops

· Generate leads through cold calling, email campaigns, LinkedIn, referrals, and partnerships.

· Conduct client meetings, presentations, and proposal discussions.

· Design customized training/workshop packages based on client needs.

· Negotiate pricing, close deals, and achieve monthly/quarterly sales targets.

· Maintain sales pipeline, forecasts, and client records in CRM or tracking tools.

2. Program & Workshop Management

· Plan, schedule, and manage the end-to-end execution of:

· Corporate trainings

· Student-level trainings

· Student career counselling workshops

· Coordinate with trainers, counsellors, venues, and institutional partners.

· Prepare session agendas, timelines, training materials, and feedback forms.

· Ensure smooth on-ground/online execution and professional facilitation.

· Monitor participant satisfaction and implement improvements.

3. Client Relationship Management

· Act as the primary point of contact for all clients.

· Ensure timely follow-ups, renewals, and upselling opportunities.

· Build long-term relationships with HR managers, university placement offices, and training heads.

4. Trainers & Career Counselors Pool

· Bring on board freelance trainers and career counsellors to conduct trainings and career counselling workshops.

5. Reporting & Strategy

· Track revenue, attendance, conversion rates, and customer feedback.

· Prepare weekly and monthly performance reports for management.

· Suggest new training topics, pricing models, and market opportunities.

·

Required Skills & Qualifications

· Bachelors or Master’s degree in Business, Marketing, HR, Education, or related field.

· 2–5 years of experience in B2B/B2C sales of trainings and career counselling workshops.

· Strong communication, presentation, and negotiation skills.

· Experience in organising workshops, seminars, or training programs.

· Ability to manage multiple projects and meet deadlines.

· Confident, proactive, and target-driven mindset.

Key Performance Indicators (KPIs)

· Revenue from trainings & counselling workshops

· Number of corporate/institutional clients on boarded

· Client retention and repeat business

· Program delivery quality and feedback ratings

· Sales pipeline growth

Salary: PKR 80,000 – PKR 145,000 per month, depending upon experience.

Please share your resume on hamza.ajaz@searchopal.com or WhatsApp your CV: 03379928258

Job Type: Full-time

Pay: Rs100,000.00 - Rs145,000.00 per month

Application Question(s):

  • How many training programs or workshops do you sell to corporate clients or educational institutions?
  • Tell me about a time you organized a corporate training or student workshop. How did you ensure smooth execution?

Education:

  • Master's (Preferred)

Location:

  • Lahore (Required)

Work Location: In person

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