Card Portfolio Manager

Who are we?

Outsized is a high-growth, well-funded disruptor in the fast-evolving talent economy. We focus on full-time contracts (remote or onsite), typically between 1–12 months. We help our talent upskill so they have better chances of landing their dream projects and charging fair rates. Outsized members also have access to an exclusive Community where they can connect with peers and experts, take part in live events, and find project collaborators.

Who are we looking for?

Our client a Global Payments Firm is currently carrying out a project for a Leading Bank in Kuwait. To support with this, our client is looking to onboard a Card Portfolio Manager to join their team.

This individual would be required to enhance customer acquisition, engagement, and retention through targeted, data-informed lifecycle marketing strategies that optimize card portfolio performance and align with business objectives.

Key Responsibilities:

• Analyze debit and credit card portfolio performance across acquisition, activation, usage, and retention metrics.
• Identify and recommend targeted campaigns to drive spend, reduce attrition, and increase customer engagement
• Collaborate with Product and Marketing teams to design and launch lifecycle campaigns.
• Monitor campaign performance and provide actionable insights for continuous improvement.
• Conduct competitive benchmarking and market analysis to inform strategy.
• Prepare and present regular portfolio performance reports to senior stakeholders.
• Ensure compliance with internal risk policies.
• Develop and execute multi-channel lifecycle marketing campaigns (email, mobile, digital, direct mail).
• Partner with cross-functional teams (Product, Risk, Compliance, Legal) to ensure campaign alignment and governance.
• Continuously test, measure, and optimize campaign effectiveness using A/B testing and performance analytics.
• KPI: Increase in card activation and usage rates, Reduction in customer attrition, Campaign ROI and conversion rates, Customer engagement metrics (e.g., open/click rates, spend lift) ,Compliance and audit adherence.

Skills & Qualifications:

• Bachelor’s degree in Marketing, Business, Economics, or related field
• Experience in financial services, preferably in cards or payments
• Strong analytical and storytelling skills using data
• Understanding of customer segmentation and personalization strategies
• Familiarity with marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign)
• Proven experience in card portfolio performance analysis
• Strong understanding of customer lifecycle marketing (Cards)
• Proficiency in both English and Arabic is preferred
• Proficiency in SQL, Excel, and data visualization tools (e.g., Tableau, Power BI)
• Campaign performance tracking & reporting
• Stakeholder communication and presentation
• Regulatory awareness in financial marketing
• Project management and cross-functional collaboration