This role is that of a brand manager, designated to working on media for 1-2 brands only.
The role requires a good understanding of media and the ability to link it closely to business needs and outcomes across traditional media, digital, social and e-com.
Team member management, business analysis and staying up to date on media landscape and evolution are essential in this role.
Your team
This role reports to Brand directors, working closely with 2 teams – the central media operations teams as well as 1-2 brand teams.
How success looks like
1.Business delivery linked to media building blocks
Define the role of media as per brand Job to be done.
Measure impact of media across traditional, digital, social and e-com.
Ensure right assets presence and strategy by platform.
2.Agility and quick learning
3.Ability to lead and measure team & Leader on media for brands.
4.Interpersonal and self-upskilling
Key Responsibilities
Lead media strategy for categories.
Work closely with category teams to evaluate impact of media on business.
Lead T&Ls on media.
Ensure right strategy and budget by platform/customer.
Ensure right assets by platform/placements are placed.