Category Specialist - Westernwear

Hiring for Category Executive - Westernwear for leading Marketplace

CTC: 7LPA

Location: Bengaluru

Roles and responsibilities

1. Strategic Sales Planning & P&L Ownership

 Define and drive strategic roadmaps for category growth in alignment with organizational goals.

 Own category P&L; manage revenue, margins, returns, and cost levers.

 Monitor KPIs like GMV, AOV, CVR, and ensure performance against targets.

 Lead initiatives to enhance visibility, discoverability, and conversion.

2. Brand & Vendor Management

 Build and nurture strong relationships with key brand partners and sellers.

 Lead brand negotiations, annual business planning, and joint marketing investments.

 Ensure timely listings, assortment planning, and pricing competitiveness.

 Drive strategic collaborations and exclusives to differentiate the category.

3. Category & Customer Insights

 Use internal dashboards and external market intelligence to identify category trends, gaps, and opportunities.

 Analyze customer behavior, buying patterns, and demand forecasts to guide decision-making.

 Implement pricing, promotions, and assortment strategies backed by data insights.

4. Campaign & Merchandising Strategy

 Partner with marketing, design, and product teams to create impactful campaigns and brand stories.

 Drive monthly, seasonal, and event-based merchandising plans.

 Ensure consistency in customer experience through effective visual merchandising and content

optimization.

5. Team Management & Collaboration

 Manage and mentor a team of category executives/associates.

 Foster a high-performance culture through goal-setting, reviews, and developmental feedback.

 Work cross-functionally with supply chain, finance, marketing, product, tech, and customer care teams to execute category plans.