Category Sr. Officer – Food & Beverages

Job Purpose

The Category Sr. Officer – Food & Beverages supports the execution of Floward’s category management strategy within the F&B segment. The role is responsible for coordinating product development activities, supplier follow-ups, category analysis, and the execution of commercial plans. By working closely with the Category Manager, suppliers, and cross-functional teams, the Sr. Officer ensures that Floward’s F&B category remains competitive, customer-focused, and well-executed in line with business objectives.

Key Responsibilities

Product Development & Innovation

• Support the Category Manager in developing and enhancing Floward’s F&B portfolio.
• Conduct market research and competitor analysis to identify product opportunities.
• Assist in new product launches, ensuring quality standards and brand alignment.

Supplier & Stakeholder Coordination

• Liaise with suppliers, manufacturers, and local teams for day-to-day follow-ups.
• Coordinate execution of supplier agreements and promotional initiatives.
• Ensure timely delivery of products and resolution of supplier-related issues.

Financial & Commercial Support

• Assist in tracking category sales, budgets, and performance metrics.
• Support the execution of pricing strategies, promotions, and assortment planning.
• Prepare regular reports highlighting trends, variances, and recommendations.

Category Planning & Execution

• Contribute to demand forecasting and replenishment planning.
• Work with Supply Chain and Operations teams to ensure product availability.
• Coordinate with Marketing on campaign requirements and promotional assets.

Customer & Market Insights

• Collect and analyze customer feedback to support product improvements.
• Monitor category trends and share insights with the Category Manager.
• Recommend small-scale adjustments to meet customer needs.

Team & Collaboration

• Work cross-functionally with Supply Chain, Operations, and Marketing to deliver category initiatives.
• Support junior colleagues when needed and ensure proper knowledge sharing.

Skills and Qualifications:

Education

• Bachelor’s degree in Business, Marketing, or related field.

Professional Experience

• 3–5 years of experience in category management, merchandising, or FMCG/retail.
• Exposure to food and beverage segments is preferred.

Technical & Functional Skills

• Strong analytical and reporting skills.Proficiency in MS Excel and basic category/ERP tools.
• Familiarity with market research and trend analysis.

Soft Skills

• Detail-oriented and highly organized.
• Strong coordination and stakeholder management abilities.
• Collaborative and adaptable with a problem-solving mindset.

About Floward :

Founded in 2017, Floward is an online flowers and gifting company; we pride ourselves in creating a seamless experience for our customers and making sending flowers and gifts as enjoyable as receiving them. We source our flowers daily from the best growers and farmers around the world to create one of a kind stunning arrangements and plants that fit every occasion. We also partner with local and international brands to offer a wide range of gifts including chocolate, perfumes, cakes and more, coupled with our arrangements to create the perfect gift. Operating in 36 cities in nine countries across the MENA region and UK, we guarantee same-day delivery across the board through our own refrigerated fleet to ensure our arrangements arrive fresh to the customer.

Website

https://www.floward.co