Certified META ads Expert

Job Title: Certified Meta Ads Expert (Remote)

Work Hours: 5 PM – 2 AM (Remote)

Experience: 5+ years

Location: Remote (US clients focus)

Job Description:
We are looking for a highly skilled and certified Meta Ads Expert with over 5 years of experience managing paid social campaigns for US-based clients. The ideal candidate will have hands-on experience in strategizing, executing, and optimizing Facebook and Instagram ad campaigns to drive business growth and achieve KPIs.

Key Responsibilities:

• Plan, create, and manage high-performing Meta (Facebook & Instagram) ad campaigns for US clients.
• Optimize campaigns for maximum ROI, conversions, and audience engagement.
• Conduct A/B testing on ad creatives, copy, and targeting strategies.
• Analyze campaign performance metrics and generate actionable insights.
• Provide weekly and monthly performance reports to clients and internal teams.
• Collaborate with marketing teams to align ad campaigns with overall marketing strategy.
• Stay updated with Meta Ads policies, trends, and best practices.

Required Skills & Qualifications:

• Certified Meta Ads (Facebook Blueprint) professional.
• 5+ years of experience in a marketing agency environment managing US client campaigns.
• Strong understanding of audience targeting, remarketing, and funnel strategies.
• Expertise in campaign budgeting, bid strategies, and conversion tracking.
• Proficient in Meta Ads Manager, Analytics, and reporting tools.
• Excellent communication skills with the ability to work in shift timings (5 PM – 2 AM).

Preferred:

• Experience with e-commerce and lead generation campaigns.
• Knowledge of other paid social platforms (TikTok, LinkedIn Ads, etc.) is a plus.

Job Type: Full-time

Work Location: Remote