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Change Communications & Adoption Senior Manager

Title: Change Communications & Adoption Senior Manager

Department: Chief Operating Office

Location: Riyadh


Core Responsibilities:


  • Develop and implement change adoption plans for assigned process reengineering and automation initiatives.
  • Integrate change adoption activities into initiative plans and delivery timelines.
  • Tailor adoption approaches based on the scale, complexity, audience, and business impact of each initiative.
  • Ensure change considerations are incorporated early to support smoother implementation and stronger business readiness.
  • Conduct stakeholder and impact assessments to identify affected groups, readiness needs, adoption risks, and potential resistance points.
  • Work with business and support functions to build buy-in, address concerns, and support effective transition.
  • Help impacted teams understand the purpose, benefits, and expected outcomes of transformation initiatives.
  • Support business leaders and people managers in reinforcing key messages and encouraging adoption within their respective areas.
  • Draft and deliver change communication materials across assigned initiatives, including announcements, presentations, newsletters, awareness materials, key messages, launch communications, and leadership talking points.
  • Translate complex transformation initiatives into clear, engaging, and audience-appropriate communication content.
  • Create and format communication materials using agreed templates and visual standards.
  • Develop simple visual communication assets to support awareness and understanding, and coordinate with specialist design support for more complex or high-visibility requirements where needed.
  • Ensure all communication materials are aligned with the initiative narrative, stakeholder context, and SAB standards.
  • Support go-live readiness activities, including communication rollout, training alignment, user readiness support, and post-go-live reinforcement.
  • Work with relevant teams to ensure training needs, support materials, and communication timing are aligned to the change.
  • Support hyper care and stabilization activities to help impacted teams transition successfully into business as usual.
  • Monitor adoption after implementation and identify actions needed where engagement, understanding, or uptake is below expectations.
  • Help reinforce sustainable behaviors and support continuous improvement across impacted teams.
  • Track readiness, communication progress, adoption indicators, stakeholder feedback, and key risks across assigned initiatives.
  • Provide regular updates on adoption status, communication rollout, issues, and intervention needs.
  • Escalate risks, resistance themes, or adoption gaps through the appropriate governance channels.
  • Capture lessons learned and recommend improvements to future change adoption and communication activities.
  • Support the consistent use of agreed tools, templates, and approaches across assigned initiatives.


Qualifications and Requirements:

  • Bachelor’s degree in business administration, Communications, or a related field.
  • Prosci Certified Change Practitioner or equivalent change management certification is preferred.
  • 10+ years of relevant experience in change management, internal communications, transformation support, organisational development, or related areas.
  • Proven experience supporting business transformation, process change, automation, or digital initiatives.
  • Experience developing communication materials, awareness campaigns, or adoption-related content within transformation environments.
  • Prior experience within banking or financial services is preferred.


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