Chief Marketing Officer

Role Overview

We are looking for a hands-on, growth-driven Chief Marketing Officer (CMO) to lead our marketing vision and scale our brand from early traction to market leadership. This role is ideal for someone who can combine strategy + execution, build systems from scratch, and drive measurable business growth in a fast-paced startup environment.

What You’ll Do

• Own and execute the end-to-end marketing strategy — from brand positioning to demand generation.
• Drive growth marketing across performance ads, SEO, content, email, and social channels.
• Work closely with founders, product, and sales teams to define go-to-market strategies.
• Build and experiment with acquisition funnels, conversion optimization, and lifecycle marketing.
• Analyze metrics such as CAC, LTV, retention, and campaign ROI to make data-driven decisions.
• Establish the company’s voice, storytelling, and brand identity.
• Hire, mentor, and scale a lean, high-performing marketing team.
• Test fast, iterate faster — embrace experimentation and rapid execution.

What We’re Looking For

• Proven experience in startup or high-growth environments.
• Strong knowledge of digital marketing, performance marketing, and growth hacking.
• Ability to switch between strategic thinking and hands-on execution.
• Experience launching products, building funnels, and scaling user acquisition.
• Data-driven mindset with familiarity in analytics tools and marketing automation.
• Excellent communication and leadership skills.

Nice to Have

• Background in SaaS, healthcare tech, e-commerce, or B2B startups.
• Experience building marketing teams from 0 → 1.
• Understanding of product-led growth and customer journey optimization.

Success Metrics

• User growth & revenue impact
• Customer acquisition cost (CAC)
• Conversion rates & funnel performance
• Brand visibility and engagement

Job Type: Permanent

Pay: ₹80,000.00 per month

Benefits:

• Work from home

Work Location: Remote