Client Development Manager

Position

House of Dreams, House of Talents

“ Whatever you do — for work or pleasure — do it with passion! Live with passion! ”* Christian Dior

Christian Dior was the designer of dreams. In founding his House in 1947, marked by the revolution of the New Look, he metamorphosed his reveries into wonderful creations. His visionary spirit never ceased to make women all over the world feel more beautiful, an inspiration for his successors to this day. “Fabric is the sole vehicle of our dreams (...). Fashion, in short, comes from a dream and the dream is an escape from reality,” he wrote in his book Je suis couturier**. Over the course of his collections, Monsieur Dior became the master of his muses’ happiness.

Rich in exceptional heritage, with a community of more than 7 000 talents, our House embodies Christian Dior’s “House of Talents” today more than ever. With a presence in more than 40 countries, we transmit our savoir-faire, audacity and excellence through the passion and creativity of our people. Our Maison is a sustainable destination to Grow, Dare & Succeed. Join us and shape your future in a Joyful, Sincere & Generous environment where we blossom & deliver Excellence with determination, courage & Optimism.

• The Little Dictionary of Fashion
• Published in English as Talking About Fashion

Job Title : Client Development Manager

Reporting line : Hierarchical; Store Manager & Functional; Turkey Country Manager - Southern Europe Marketing Manager

We are currently seeking a Client Development Manager (CDM) to be based at our boutique in İstanbul, İstinyepark/ Zorlu. The successful candidate will be responsible for managing and developing our client development strategy, as well as nurturing relationships with VIP clients within the boutique. Additionally, the Client Development Manager will provide support to our boutiques located in İstanbul, Bodrum & Marmaris.

Job responsibilities

• Ensure the appropriate management of VIP Clients of Christian Dior, maximizing their potential within your boutique.
• Increase client loyalty, with a special focus on local clientele, in all departments in conjunction with Department Managers and Sales Associates.
• Develop a portfolio of clients at VVIC and Elite level
• Fully manage all strategic, operational and creative planning of VIP events alongside the Events team.
• Propose and facilitate local events with ROI to increase customer loyalty.
• Follow up Client Indicators within Product Categories and leverage the Events or Animations planned.
• Develop and roll out operational tools to support the team within each department.
• Support the Events team from the creation to execution of client events.
• Ensure CRM capture rate remains consistently above 90%.
• Provide feedback to the Head Office CDM team for continuous improvement of data.
• Monitor results and profitability of all actions implemented.
• Work on improving client segmentation, profiling and targeting for any action in order to improve ROI.

Ambassador of Dior

• Be, at all times, a brand ambassador for Dior with all points of contact of the business
• Be it internally or externally by representing the brand in as many public/store events and activities, to promote Dior image, brand, service and products.
• Attend all internal external events relating to the CDM actions.

Marketing Awareness

• Be fully aware of the communication/global marketing calendar and strategies
• Familiar with both local and overseas market situations and trends.

Client Activations

• Work closely with the Southern Europe Retail Marketing Manager to recognize opportunities for client activations & Private Client Relations activities that will attract established customers and engage new ones.
• Implementation of key clienteling actions on existing and prospects with Diormag and Gifting program.
• Build and develop clientele loyalty by personally meeting as many clients as possible.

Sales & CDM Operations

• Drive the strategy on Dior Journeys, to ensure 100% on Walk In, Welcome, FDA and Birthday
• Ensure data capture rate remains consistently above 90%
• Provide trainings to the Sales team on Dior CRM Tools.
• Implement a CDM rota among the Sales team to make sure all clients are contacted
• Provide Weekly and Monthly KPI reports for All Managers and Departments
• Support the team to drive the strategy from the KPIs on the shop floor (70% of time)
• Work on improving client segmentation, profiling and targeting for any action in order to improve ROI
• Increase client loyalty, with a special focus on local clientele, in all departments in conjunction with Department Managers
• Monitor results and profitability of all actions implemented with Retail Marketing Manager
• Full knowledge of back-office functions and boutique analysis (CRM, client recruitment, P&L, store activities, stock control, reports, VM rules etc).
• Ensure Dior standards are applied and maintained at all times in the merchandising, client experience and back-office activities
• Ensure that the Company procedures on security in relation to theft/pilferage are applied.

Profile

• Languages required: Turkish and English
• Excellent communication, public speaking and relationship building skills.
• Outstanding sense of customer service, sense of initiative and commercial creativity with fashion sensitivity.
• Strong sensitivity to the luxury products universe.
• Commercial mindset.
• Excellent use of excel and good analytical skills
• Previous experience within luxury fashion (minimum 5 years)
• A passion for Christian Dior and our collections
• Strong knowledge of fashion and trends