Communications Specialist-Mathematics and Statistics

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Job Summary

The P2 Digital Content Strategist , under general supervision, the Digital Content Strategist leads, manages and measures all social and digital media plans and activities for the College of Science contributing to the growth and enhancement of reputation. This individual provides strategic recommendations for channels and messaging based on analytics and audience demographics, demonstrating a forward-thinking approach.

The P3 Digital Content Strategist

The Digital Content Strategist leads, manages and measures all social and digital media plans and activities for the College of Science contributing to the growth and enhancement of reputation. This individual provides strategic recommendations for channels and messaging based on analytics and audience demographics, demonstrating a forward-thinking approach. This individual is a seasoned professional contributor working under limited supervision and may manage projects or processes which are often difficult and complex. May be responsible for coaching and reviewing the work of lower-level professionals . Requires broad knowledge of area typically obtained through advanced education combined with experience.

Both positions will work with stakeholders within the college and with communicators across campus to create, manage and optimize social and digital media strategies and campaigns that increase brand awareness and engage target audiences while ensuring all communications align with Purdue University’s brand. This individual will work to empower ‘clients’ and stakeholders, providing guidance, coaching and documentation enabling them to effectively manage their social media channels and digital media communication.

The strategist advises on strategy and disseminates content that highlights College of Science excellence and the support resources, opportunities and services available. Areas of focus may include writing, editing, producing multimedia, creating education materials, maintaining social media and web content, or generating promotional pieces. Ensure internal and external communications align with university's brand. Track and communicate status of projects. May collaborate with vendors completing projects.

Either position requires a collaborative approach to work, flexibility and quick thinking, problem-solving and decision-making skills with a touch of diplomacy. This role reports to the College of Science Director of Marketing and Communication.

This is an opportunity for a strategic thinker who thrives at the intersection of content, data, and audience insight. As Digital Content Specialist for the College of Science, you’ll develop and optimize digital strategies, create the framework for digital elements, translate performance data into smart recommendations, and help guide messaging that strengthens reputation and reach. You’ll partner across the college to ensure content isn’t just creative—but purposeful, measurable, and impactful.

About Us

When you join Purdue University, you join a community that keeps moving forward. For more than 150 years, we’ve been known for not only our groundbreaking work in STEM research, but also for our collective imagination, ingenuity and innovation.

What We're Looking For

Education and Experience Required:

For the P2 Digital Content Strategist position you will need the following:

Bachelor’s degree in communications or related field

• A minimum of two (2) years of experience in managing digital and social content and channels
• Experience curating and creating engaging social media content to successfully increase audience engagement
Experience with digital analytics and Content Management Systems

For the P3 Digital Content Strategist position you will need the above and following:

• A minimum of four (4) years of experience in managing digital and social content and channels
Demonstrated experience developing and executing successful social media campaigns

Skills Needed:

For the P2 Digital Content Strategist position you will need the following:

• In-depth knowledge of social media platforms, tools, and technologies
• Strong analytical skills and the ability to use data to drive decision-making
• Knowledge of web development
• Effective time-management skills to meet deadlines and prioritize tasks
• Ability to:
  • manage many projects concurrently and be able to adapt quickly to changing priorities
  • work under pressure, handle frequent interruptions, prioritize workload and meet deadlines
• Strong collaboration skills
• Outstanding communications skills: written, verbal, interpersonal
• Innovative problem solving
• Proficient with Microsoft Word, Excel and Outlook
• Must:
  • demonstrate a willingness to learn and use own initiative to explore capabilities to enhance productivity and assume responsibility
  possess a learning orientation to changing technology
  

For the P3 Digital Content Strategist position you will need the above and following:

Additional Information:

• Purdue University will not sponsor employment authorization for this position
• A background check will be required for employment in this position
• FLSA: Exempt (Not Eligible for Overtime)
• Retirement Eligibility: Defined Contribution Waiting Period
Benefit Statement: Purdue University offers a substantial Benefit Package including medical, dental, and vision insurance as well as a generous paid time off package for sick and vacation days

Career Stream

Professional 2

• Pay Band S060
Job Code #20003093

Professional 3

• Pay Band S065
Job Code #20003094

Career path maker: https://www.purdue.edu/hr/careerpathmaker/

Who We Are

Purdue is a community built on collaboration, with global perspectives, Boilermaker pride and endless opportunity to live, learn and grow. Join us and contribute to our culture.

Equal Opportunity Employer

Purdue University is an EOE employer.